ECommerce Glossary: The Complete Successful Growth of Your Online Businesses to Avoid Any Confusion

A/B Testing – A method where two versions of a webpage, email, or ad are shown to different groups to see which one performs better. It’s like a split test to find what works best for your audience.

Abandoned Cart – When a shopper adds items to their online cart but leaves the site without completing the purchase. Think of it as a full cart left behind at a virtual checkout counter.

Abandoned Cart Rate – The percentage of shoppers who leave without buying after adding products to their cart. This shows how often potential sales are lost.

Abandoned Checkout – Similar to an abandoned cart, but happens later in the process — when a shopper starts checking out but doesn’t complete payment.

Above-the-Fold Content – The content visitors see first without scrolling down a webpage. It’s the prime real estate of your online store’s homepage or landing page.

Account Management – The process of handling and nurturing customer or client accounts — making sure their needs are met and relationships are maintained.

Account-Based Marketing (ABM) – A marketing approach focused on targeting specific businesses or customer types with personalized messages instead of casting a wide net.

Accounts Payable – Money your eCommerce business owes to suppliers or service providers — bills you need to pay.

Accounts Receivable – Money owed to your business from customers or clients — payments you’re expecting to receive.

Acquisition Cost – The total cost of getting a new customer. This includes ad spend, marketing efforts, and other sales costs.

Acquisition Funnel – A visual model that shows how people become customers — from first hearing about your brand to making a purchase.

Acquisition Marketing – Marketing strategies aimed at attracting new customers to your online store — such as social media ads or influencer partnerships.

Actionable Analytics – Data that gives you clear direction on what to do next — like seeing a product with low views and deciding to improve its image or description.

Actionable Insights – Useful findings from your business data that help you make smart, informed decisions to boost sales or improve customer experience.

Active Customer RateThe percentage of your total customers who’ve made a purchase within a specific time period. It helps measure customer engagement.

Active ListingsProducts that are currently live and available for sale on your store or marketplace.

Active Users (DAU/MAU) – Daily Active Users (DAU) or Monthly Active Users (MAU) are people who visit or interact with your site or app within a specific timeframe.

Ad Attribution – How credit is given to marketing channels that led to a sale. It helps you understand which ad or platform influenced the purchase.

Ad Campaign – A planned group of online ads with a specific goal, like driving traffic or promoting a product during a sale.

Ad Click-Through Rate (CTR) – The percentage of people who click your ad after seeing it. It helps measure how effective your ad is at grabbing attention.

Ad Inventory – The total space or slots available to display ads on a website or platform.

Ad Network – A service that connects advertisers with websites or apps where their ads can be displayed — like Google Ads.

Ad Optimization – Tweaking and improving your ads to perform better — getting more clicks, views, or conversions with the same or less budget.

Ad Placement – Where your ads show up — such as on a blog, social feed, or YouTube video. Good placement helps your ads reach the right people.

Ad Spend – The amount of money you spend on advertising campaigns — across Google, Facebook, or other platforms.

Ad Targeting – Choosing who sees your ads based on age, location, interests, or behavior — so your message reaches people who are more likely to buy.

Adaptive Design – A website design approach that adjusts to different devices and screen sizes to give users a great experience on desktop, tablet, or mobile.

Add-On Sales – Extra items that customers add to their main purchase — often suggested at checkout to boost the order value.

Address Verification System (AVS) – A security feature that checks the billing address during a credit card transaction to prevent fraud.

Admin Panel – The backend of your eCommerce site where you manage products, orders, customers, and content — your business control center.

Affiliate Commission – The money you pay a partner (affiliate) for bringing in a sale through their unique link. It’s a reward for helping promote your products.

Affiliate Disclosure – A short statement letting users know that a link on your site may earn you a commission — required for transparency and legal compliance.

Affiliate Link – A custom URL used by affiliates to promote your products. It tracks traffic and sales so commissions can be credited properly.

Affiliate Management System – A tool or platform that helps you track, manage, and pay your affiliates — making it easy to grow your referral network.

Affiliate Marketing – A sales strategy where other people promote your products and earn a commission for every sale they bring in.

Affiliate Network – A group or platform that connects businesses with affiliate marketers — helping both sides find and track partnership opportunities.

Affiliate Partner – An individual or company that promotes your products and earns money through affiliate links when someone makes a purchase.

Affiliate Program – Your official setup for managing affiliates — including commission rates, rules, and tools they can use to promote your brand.

Affiliate Revenue – The total amount of income generated through affiliate marketing channels — sales driven by third-party promoters.

After-Sales Service – Support you give customers after they’ve bought something — like handling returns, answ – ering questions, or offering technical help.

Agile Business Strategy – A flexible way of running your eCommerce business where you adapt quickly to market trends, customer feedback, and new opportunities.

Agile Development – A way of building or improving your online store, apps, or tools in small, fast updates instead of large, slow rollouts.

AI Automation – Using artificial intelligence to automate tasks in your store — like customer support chats, personalized emails, or inventory alerts.

AI Customer Support – Automated chatbots or tools that use AI to answer customer questions, track orders, and provide fast assistance 24/7.

AI Product Recommendations – Smart product suggestions shown to customers based on browsing history, preferences, or what others have bought — powered by AI.

AIDA Model (Attention, Interest, Desire, Action) – A classic marketing model used to guide customers from noticing your product to making a purchase.

Algorithmic Pricing – Using automated rules or AI to adjust product prices in real time based on demand, competition, or other market data.

Alternate Payment Methods – Payment options beyond credit cards — like digital wallets, Buy Now Pay Later (BNPL), bank transfers, or mobile payments.

Amazon Advertising – Paid promotions on Amazon that help sellers increase visibility, traffic, and sales on their product listings.

Amazon FBA (Fulfillment by Amazon) – A service where Amazon stores, packs, and ships your products for you — helping scale your business with less hassle.

Amazon Marketplace – A platform where third-party sellers can list and sell products to Amazon’s global customer base.

Amazon Pay – A fast checkout option that lets customers pay on your website using the payment info already stored in their Amazon account.

Analytics Dashboard – A visual summary of your business data — showing performance, traffic, sales, and customer behavior in one place.

Anchor Text (SEO) – The clickable words in a hyperlink — optimized anchor text helps search engines understand what your linked pages are about.

Annual Revenue – The total income your eCommerce business generates over a 12-month period before subtracting expenses.

Annual Subscription – A payment plan where customers pay once per year to access your product or service — often with a discount over monthly payments.

Anti-Fraud System – Tools and processes that help detect and block suspicious or fraudulent activity, especially in online payments and orders.

API (Application Programming Interface) – A bridge that connects your store to other tools, apps, or systems — allowing them to share data and work together smoothly.

API Integration – The process of linking different software platforms using APIs so your tools can talk to each other automatically.

App Store Optimization (ASO)Improving your app’s title, description, and keywords to help it rank higher in app stores — like SEO, but for mobile apps.

Application Hosting – A service that stores and runs your eCommerce website or app on the internet so customers can access it 24/7.

AR Commerce (Augmented Reality Commerce) – Using AR tech to let shoppers preview products in their space or on their body (like furniture in a room or glasses on a face) before buying.

AR Product Preview – An interactive shopping feature that uses your phone camera to show how a product would look in real life — like trying before buying, virtually.

AR Shopping Experience – A shopping journey enhanced by augmented reality, making it fun, immersive, and more informative for online customers.

Archiving Orders – The process of moving older or completed orders out of your main dashboard to keep things tidy while still keeping records.

Area-Specific Pricing – Offering different prices based on a customer’s location — helpful for handling regional taxes, shipping, or local discounts.

Artificial Intelligence (AI) – Technology that learns and makes decisions, used in eCommerce to personalize shopping, automate support, and improve targeting.

Asset Management – Organizing and storing your digital content — like product images, videos, and branding files — so your team can access them easily.

Assisted Checkout – Providing real-time help (via chat, support, or in-store staff) to guide customers through the checkout process and reduce drop-offs.

Assisted Sales – Sales that happen with help from a human — like customer service agents guiding the buyer toward the right product or purchase decision.

Asynchronous Checkout – A flexible checkout system that lets parts of the process run in the background — like address lookup or shipping calculations — for faster performance.

72. Attribution Model – A way of giving credit to different marketing touchpoints (like ads, emails, or social posts) that led to a sale.

Auction-Based Pricing – A pricing method where customers bid on a product, and the highest bidder wins. Often used for limited stock or special events.

Audience Analytics – Insights about who visits your store — including age, location, behavior, and devices — to help you understand and target them better.

Audience Development – Strategies to grow and engage your customer base — turning casual visitors into loyal followers and repeat buyers.

Audience Engagement Rate – A metric showing how often your audience interacts with your content — clicks, shares, comments, or time spent on site.

Audience Insights – Useful information about your audience’s interests, habits, and preferences that help shape better marketing and product strategies.

Audience Retargeting – Showing ads to people who’ve already interacted with your store — like reminding them about products they viewed but didn’t buy.

Authentication Gateway – A secure system that verifies a user’s identity — especially during login or payment — to prevent unauthorized access or fraud.

Authorization Hold (Payments) – A temporary freeze on funds in a shopper’s account while payment is confirmed — the money isn’t charged until the order is finalized.

Auto Fulfillment – A setup where orders are automatically sent to the fulfillment center or shipping service as soon as they’re placed — no manual steps needed.

Auto-Responder Email – An automatic email sent after a specific action — like a welcome email after sign-up or a thank-you after purchase.

Auto-Restock Notifications – Emails or texts that notify customers when an out-of-stock item is available again, helping recover lost sales.

Auto-SKU Generator – A system that automatically creates unique product codes (SKUs) for inventory tracking, making it faster to list and manage products.

Automated Billing – A system that automatically charges customers on a recurring schedule — ideal for subscriptions or membership models.

Automated Email Campaigns – Emails sent automatically based on customer actions or timing — like a birthday discount or a follow-up after cart abandonment.

Automated Inventory Management – Tools that track product levels and restock alerts in real time, reducing overselling and helping you avoid stockouts.

Automated Order Processing – A system where orders are received, confirmed, and sent to fulfillment without manual steps, speeding up delivery.

Automated Refund System – A tool that processes eligible refunds automatically based on your return policy — reducing wait time for customers.

Automated Sales Funnel – A sequence of automated marketing steps (emails, ads, landing pages) designed to guide a customer from interest to purchase.

Automated Shipping Labels – A tool that creates and prints shipping labels automatically when orders are received, saving time and reducing human error.

Automated Tax Calculation – Software that calculates sales tax based on customer location and product type, ensuring you charge the correct amount without manual setup.

Automated Workflows – A series of tasks or processes that run on their own — like tagging new customers, sending alerts, or updating stock after a sale.

Automation Software – Programs that handle repetitive tasks (like email sends, product tagging, or order routing) so you can focus on growth instead of routine work.

Average Cart Size – The number of items shoppers usually add to their carts before checking out — a metric that helps gauge shopping behavior.

Average Customer Value – The average amount a customer spends with your store over time — helps you understand how much each customer is worth to your business.

Average Order Frequency – How often customers place orders within a certain timeframe — useful for tracking loyalty and repeat purchase behavior.

Average Order Value (AOV) – The average dollar amount a customer spends per order. It’s calculated by dividing total revenue by number of orders.

Average Revenue Per User (ARPU) – How much income each customer or user generates on average. This is key for measuring business growth and profitability per person.

Awareness Stage – The first step in the buyer journey where potential customers first learn about your brand or products — often through ads, content, or referrals.

Back-End – The part of a website or system where all the behind-the-scenes work happens, like processing orders and managing inventory etc.

Backend Development – Building and maintaining the technical side of a website, like databases and server logic.

Banner Ads – Visual advertisements displayed on websites, often in the form of images or graphics, to catch people’s attention.

Base Price – The original price of a product before any discounts or promotions.

Basket Abandonment – When someone adds items to their shopping cart but leaves the website without completing the purchase.

B2B (Business-to-Business) – Selling products or services from one business to another (for example, a wholesaler selling to a retailer).

B2C (Business-to-Consumer) – Selling products directly to consumers, like when you buy something online from a store.

Bad Debt – Money owed by customers that is not expected to be paid back.

Batch Processing – Handling multiple transactions or orders at the same time, rather than one by one.

Behavioral Targeting – Showing ads to people based on their previous actions or interests on websites.

Best Seller – A product that sells in large quantities and is very popular.

Beta Testing – Testing a product with a small group of users before it is launched to the public.

Bid – The amount of money you’re willing to pay for a place in an online ad auction.

Big Data – Large sets of information collected and analyzed to learn about customer habits and improve business.

Bill of Lading – A document that outlines the details of a shipment, like what’s being shipped, who is sending it, and where it’s going.

Billing Address – The address linked to the payment method (like a credit card) that you use when making a purchase.

Black Friday – A major shopping day after Thanksgiving when stores offer big discounts.

Blind Bidding– An auction where you place a bid without knowing what others are bidding.

Blog – A website or page with articles or posts that are regularly updated to share information or opinions.

Bounce Rate – The percentage of people who visit a website and leave after viewing just one page.

Branding – Creating a unique image or identity for your business, like a logo or slogan.

Brand Ambassadors – People who promote a brand or product, often in exchange for rewards or payment.

Brand Equity – The value and reputation of a brand, often built through customer loyalty.

Brand Loyalty – When customers consistently prefer and buy from a certain brand because they trust it.

Break-even Point – The point at which a business’s income equals its costs, meaning it’s neither making a profit nor a loss.

Bridge Page – A webpage used to redirect visitors to another page, often used in affiliate marketing.

Bulk Pricing – Offering discounts when customers buy in large quantities.

Bundling – Selling multiple products together at a lower price than if they were bought separately.

Buy Box – The section on a product page where customers click to add the item to their shopping cart, often found on Amazon.

Buy Now, Pay Later (BNPL) – A payment option where customers can buy products and pay for them later in installments.

Buffer Stock – Extra inventory kept in reserve to prevent running out of stock during high demand.

Bulk Order – A large order that usually comes with a discount.

Business Intelligence (BI) – Using data and tools to make better business decisions by understanding customer behavior and trends.

Business Model – How a business makes money, including its approach to sales, marketing, and customer service.

Buyback Program – A service where customers can sell a product back to the company, often for a refund or credit.

Buyer Persona – A detailed description of your ideal customer based on data and research.

Barcode – A scannable code used to identify products and track inventory.

Backlink – A link from another website to yours, important for improving search engine rankings.

Bounce Back Emails – Emails sent to customers who abandoned their shopping cart, encouraging them to complete their purchase.

Budget Allocation – The process of dividing a company’s budget into different areas like marketing, product development, or operations.

Bank Transfer – A method of paying directly from one bank account to another, often used for larger purchases.

Base Rate – The standard or starting price for a product or service.

Bad Gateway – An error that happens when one server in a website’s network is not working correctly, causing the site to not load properly.

Biometric Authentication – Using a person’s physical features, like fingerprints or facial recognition, to verify their identity.

Backlink Profile – A list of all the websites that link to your website, which can affect your search engine ranking.

Banner – A graphic advertisement displayed on a webpage, usually to catch the visitor’s attention.

Bulk Shipping – Shipping large quantities of products at once, usually at a lower cost per item.

Brand Activism – When a company takes a public stance on a social or political issue to align with certain values.

Blockchain Technology – A secure digital ledger used to store transaction data, often used in cryptocurrency and eCommerce.

Bug Fix – A correction made to the website or system to fix issues that prevent it from working properly.

Backorder – When a product is out of stock, but customers can still order it, and it will be shipped when available.

Batch Fulfillment – Processing many orders at once, often used to save time and improve efficiency.

Breach of Contract – When one party fails to meet the terms of an agreement, which can lead to legal action.

Buffer Zone – Extra stock of products kept on hand to prevent shortages during high demand periods.

Bounce Back Strategy – A marketing plan to re-engage customers who left the site without completing their purchase, often with discounts or reminders.

Bidder – Someone who participates in an auction by placing a bid.

Billable Hours – The hours of work that a business charges its clients for, often used in service-based industries.

Back-End Analytics – Data collected about your website’s performance and customer behavior that helps improve the back-end system.

Basket Value – The total worth of the items in a customer’s shopping cart before they check out.

Brand Name – The unique name given to a product or business, which helps people identify it and differentiate it from others.

Bankruptcy – A legal status that occurs when a business cannot repay its debts.

Business Continuity Plan (BCP) – A plan that outlines how a business will continue operating during an unexpected disruption, like a disaster.

Buy Now Button – The button on a website that customers click to add a product to their shopping cart.

Bankroll – The amount of money a business has allocated for marketing, advertising, or other business expenses.

Buy-in – The process of getting people or stakeholders to agree on a business strategy or idea.

Buyer Behavior – The way customers make decisions about what products to buy, based on factors like preferences, habits, and needs.

Budgeting Tool – A software or tool used by businesses to plan and track their financial spending.

Bottom Line – The final financial result of a business, showing profit or loss after all expenses are deducted.

Bot – A software application that performs automated tasks online, such as answering customer queries or interacting with users on a website.

Bandwidth – The amount of data that can be transferred over the internet at one time, important for website speed.

Business Card – A small card with your business contact details, often exchanged during networking or sales meetings.

Backlink – A link from another website to your website that helps boost your ranking in search engines.

Barter – A system of exchange where goods or services are traded directly without using money.

Bank Fees – The charges imposed by banks for processing payments, withdrawals, or other financial transactions.

Bridging – A technique used to integrate multiple systems or platforms, such as connecting an eCommerce store with an inventory management system.

Browser – A program (like Chrome, Firefox, or Safari) that allows users to view websites and interact with online content.

Browser Cookies – Small files saved on a user’s computer to remember their preferences and activity on a website.

Bump Rate – The rate at which a product or website is removed from a page due to changes in market conditions or inventory levels.

Buffer Stock Strategy – The practice of keeping extra inventory to avoid stockouts during busy times.

Bridge Loan – A short-term loan used to help a business with its cash flow until they secure more permanent financing.

Bundled Offers – Special deals where customers get multiple items at a lower price than if purchased separately.

Brand Positioning – How a business wants its brand to be seen by customers compared to competitors.

Buyer’s Journey – The process a customer goes through before making a purchase, from awareness to decision-making.

Box Shipping – The practice of shipping items in boxes, often used for bulk or fragile products.

Blog Marketing – Using a business’s blog to engage customers, share information, and promote products.

Business Referral Program – A program where businesses reward customers for referring new clients.

Bounce – When visitors leave a website quickly without interacting or making a purchase.

Bill of Materials – A list of all the materials needed to create a product, often used in manufacturing.

Billing Cycle – The time period in which a customer is billed for a recurring payment or subscription.

Backlog of Orders – A list of orders that have been received but not yet processed or shipped.

Basket Size – The total number of items a customer places in their shopping cart before checkout.

Bid Adjustment – Changing the amount of money you’re willing to pay for ad space based on factors like time of day or audience.

B2B2C (Business to Business to Consumer) – A business model where a company sells to another business, which then sells to the consumer.

Billable Hours – The amount of time a service-based business charges customers for, typically in consulting or legal services.

Blended Rate – The average cost of multiple services or products combined into a single rate.

Benchmarking – Comparing your business’s performance to other businesses or industry standards to measure success.

Blue Ocean Strategy – A business strategy that focuses on creating new markets or demand instead of competing in existing markets.

Blind Test – A marketing strategy where consumers try a product without knowing the brand or specific details about it.

Bundled Shipping – When multiple items purchased by the same customer are shipped together to save on shipping costs.

Breakeven Analysis – Calculating how many units of a product need to be sold to cover all costs, with no profit or loss.

C2C (Consumer-to-Consumer) – A model where one customer sells to another, often via platforms like eBay.

Call to Action (CTA) – A button or prompt that encourages visitors to take a specific action, like “Buy Now” or “Sign Up.”

Carousel – A rotating banner or slideshow on a website that showcases products or offers.

Cart Abandonment Rate – The percentage of shoppers who add items to their cart but leave without completing the purchase.

Cart-to-Detail Rate – The ratio of product detail page views that result in adding the product to the cart.

Cartonization – The process of choosing the most efficient packaging based on product size and weight.

Chargeback – A reversal of a credit card transaction, where the customer disputes a charge and the amount is returned to them.

Click-to-Open Rate (CTOR) – The percentage of email opens that result in a click on a link within the email.

Cloud‑based – Storing and running software and data on remote servers accessed over the internet.

Close‑Loop Marketing – A marketing approach that uses complete customer data to refine campaigns and improve results.

CMS (Content Management System) – Software that helps you create and manage website content without needing to code.

Cohort Analysis – A way to group customers based on shared traits or behavior and analyze how they act over time.

Consignment – Selling someone else’s products—payment is made to them only after the sale happens.

Consumer Goods – Products intended for everyday use by consumers, like clothing or electronics.

Content Optimization – Making your content more effective—clear, engaging, and likely to attract the audience.

Contract Logistics – Outsourcing your supply chain and logistics tasks to another specialized company.

Conversion – When a visitor completes a desired action, such as making a purchase or signing up.

Conversion Funnel – The steps a customer takes from first visiting your site to completing a purchase

Conversion Path – The series of steps or touchpoints that guide a user toward completing a conversi

Conversion Rate – The percentage of visitors who complete the desired action out of all visitors.

Conversion Rate Optimization (CRO) – The process of increasing the percentage of visitors who convert

Cookies – Small files stored on users’ browsers that save preferences or tracking info to enhance their experience.

Corporation – A legal business structure that is separate from its owners.

Cost and Freight (CFR) – Shipping agreement where the seller pays both the cost and freight to deliver goods to a po

Cost Net Freight (CNF) – Like CIF, but does not include insurance — the seller pays for cost and freight only

Cost, Insurance, and Freight (CIF) – A shipping term where the seller pays for cost, insurance, and freight to deliver goods

Country of Origin – The nation where a product is made or manufactured.

Cross‑Docking – A logistics technique where products are transferred directly from inbound to outbound shipping with little or no storage.

Cross‑Selling – Suggesting related or complementary products to a shopper to in

Crowdsourcing – Gathering ideas, feedback, or services from a large online group of peop

Customer Acquisition Cost (CAC) – The amount spent to attract and convert a new customer

Customer Lifetime Value (CLV or LTV) – The total revenue a customer is expected to generate over their time with your business.

Customer Relationship Management (CRM) – A system to track and manage interactions with customers and leads.

Customer Retention – Strategies to keep customers coming back to your store.

Dashboard – A summary screen that shows key business data like sales and traffic.

Dashboard Metrics – Key numbers shown on a dashboard like revenue or sales.

Data – Information collected from customers, products, or sales.

Data Analytics – The process of studying data to make better business decisions.

Data Breach – When sensitive information is accessed without permission.

Data Center – A facility that stores websites and keeps them online.

Data Collection – Gathering info from users for marketing or analytics.

Data Encryption – A security method to protect customer data.

Data Feed – A live update of product info for shopping ads or platforms.

Data Mining – Finding useful patterns or trends in large sets of data.

Data Protection – Keeping customer data safe from loss or theft.

Data Synchronization – Making sure data is updated across all platforms.

Data-driven – Decisions made using facts and figures, not just guesswork.

Database – A system for storing and organizing data for easy access.

Debugging – Finding and fixing problems in a website or software.

Decentralized – A system without a central authority, often used in blockchain.

Decision Funnel – The steps a customer takes before buying something.

Decoy Pricing – Adding a mid-range product to push users toward a more expensive one.

Dedicated Server – A private web server for large eCommerce stores.

Default Address – The saved shipping address for faster checkout.

Default Gateway – A network point that connects a store’s backend to the web.

Default Option – The automatically selected choice in a dropdown or setting.

Default Settings – The pre-set options in software or tools.

Defect Rate – The percentage of faulty products sent to customers.

Delivery – Getting the product to the customer’s address.

Delivery Confirmation – A message saying the order has been successfully delivered.

Delivery Date – The expected day the customer will get their order.

Delivery Fee – The cost charged to ship a product to a customer.

Delivery Partner – A company that ships products for eCommerce sellers.

Delivery Slot – The time range chosen for the delivery of an order.

Delivery Time – How long it takes for the product to reach the customer.

Delivery Tracking – A way to follow where your order is in real time

Demand – How much people want a product or service.

Demand Forecasting – Predicting future sales based on past trends.

Demand Planning – Managing stock based on expected sales.

Demo – A sample or preview of a product for customers to try.

Demographic – Information like age or location used to understand customers.

Depreciation – The decrease in value of a product over time.

Description – Text that explains what a product is and what it does.

Desktop Site – The full version of a website viewed on computers.

Destination URL – The final webpage a link takes a user to.

Developer Mode – A setting that lets you change or test a website’s code.

Device Fingerprinting – Identifying a device using unique settings or features.

Device ID – A unique code for identifying a user’s device.

Device Type – The kind of device a shopper uses: mobile, tablet, or desktop.

Digital Ads – Online advertisements shown to promote products.

Digital Cart – An online shopping basket for selected items.

Digital Currency – Online money like Bitcoin used for transactions.

Digital Goods – Products that can be downloaded, like eBooks or music.

Digital Invoice – A bill sent electronically after a purchase.

Digital Loyalty Card – A virtual card to collect points or rewards.

Digital Marketing – Promoting products using the internet and social media.

Digital Payment – Paying online using cards, wallets, or UPI.

Digital Product – A product you can download or stream instead of touch.

Digital Receipt – An electronic proof of purchase sent by email or SMS.

Digital Wallet – An app that stores payment info for faster checkout.

Direct Email – A message sent straight to someone’s inbox to promote products.

Direct Traffic – Website visitors who type the URL directly in the browser.

Direct to Consumer (DTC) – Brands selling directly to customers online.

Discount – A reduced price to encourage sales.

Discount Code – A special code to reduce the product price at checkout.

Display Ads – Image or banner ads on websites.

Display Name – The public name a customer or seller uses online.

Display Network – Websites where your ads can appear, like blogs or news sites.

Dispute – A disagreement over an order, usually between buyer and seller.

Distributed Inventory – Stock stored in different warehouses for faster delivery.

Distribution Channel – The path a product takes from seller to buyer.

Diversification – Offering new products to reach more customers.

DNS (Domain Name System) – Connects website names to IP addresses.

Docking Station – A place where products are loaded/unloaded for delivery.

Domain Authority – A score that shows how trustworthy a website is.

Domain Name – The web address of a store like “store.com”.

Domain Registrar – A service that sells website names.

Donation – Voluntary payment made by customers, often for a cause.

Download – Getting a digital product onto your device.

Download Link – A URL that lets a customer download their product.

Download Speed – How fast a file or product loads to your device.

Downloadable Content (DLC) – Extra files or add-ons for digital products.

Downsell – Offering a cheaper alternative to what a customer was going to buy.

Drag-and-Drop – A simple way to move items on a screen.

Dropshipping – A business model where sellers don’t keep stock but ship from suppliers.

Drop in Traffic – A decrease in website visitors.

Drop-off Point – A location where customers can pick up their online orders.

Duplicate Content – Repeated text that can harm search rankings.

Duplicate Listing – Repeating the same product more than once on a marketplace.

Duplicate Order – An accidental repeat of a customer’s purchase.

Dynamic Ads – Personalized ads based on what a user has viewed.

Dynamic Content – Website content that changes based on the user (e.g., location or behavior).

Dynamic Pricing – Changing product prices based on demand or competition.

Dynamic Remarketing – Showing ads of products someone has already seen.

Dynamic Search Ads – Google ads created automatically using your website content.

Descriptive Tags – Keywords that help people find products online.

Data Feed – Real-time product information for syncing with ad platforms.

Delayed Payment – A feature allowing customers to pay later.

Digital Loyalty Card – A virtual reward card for repeat customers.

Domain Authority – A ranking score for your website’s trust level.

Device Fingerprinting – Tech to identify users based on browser/device settings.

Download Speed – The time it takes to get content from the web.

Drip Campaign – A series of marketing emails sent over time.

Document Upload – Letting users attach files (e.g., ID proof) during checkout.

eBook

A digital version of a book that can be downloaded or read online.

eBusiness

Any business that operates primarily on the internet.

eCheck

An electronic version of a paper check used for payments.

Editable Product Page

A product page you can change anytime.

Edit Cart

An option that allows customers to update their shopping cart before buying.

Editor’s Pick

A featured or recommended product chosen by the store or blog team.

Efficiency

Doing something in the best and fastest way with the least waste.

Elasticity

How much demand for a product changes when its price changes.

Email Automation

Automatically sending emails to customers based on actions or timing.

Email Bounce Rate

The percentage of emails that didn’t reach inboxes.

Email Campaign

A group of marketing emails sent to promote products or offers.

Email Capture

Getting a customer’s email address to send them future offers.

Email Confirmation

A message sent after purchase to confirm the order.

Email Drip Campaign

A timed series of automated emails to nurture leads.

Email List

A collection of email addresses used for sending marketing messages.

Email Marketing

Using email to promote products, sales, or content.

Email Notifications

Automatic messages sent for updates, orders, or alerts.

Email Opt-In

When a user agrees to receive emails from a business.

Email Opt-Out

When a user chooses to stop receiving emails.

Email Personalization

Using customer names or info in emails to make them feel tailored.

Email Preview Text

A short line that appears next to the subject line in inboxes.

Email Sequence

A set of emails sent automatically in a specific order.

Email Signature

Text and branding added at the end of an email.

Email Subject Line

The headline of an email that gets users to open it.

Email Tagging

Labels used to sort or track emails in marketing systems.

Email Templates

Pre-designed formats for sending emails quickly.

Email Verification

The process of checking if an email address is valid.

Embedded Checkout

A payment form placed directly on a product page or popup.

Embedded Video

A video placed directly on a webpage from another source.

Employee Access

Special login permissions for staff on eCommerce platforms.

Employee Discount

A special price given to staff members for purchases.

End User

The final person who uses the product or service.

End-of-Life Product

A product that’s no longer made or supported.

Endorsement

A public recommendation of a product, often by influencers.

Engagement

How users interact with your brand online (likes, shares, comments, etc.).

Engagement Funnel

Steps to guide users from interest to purchase.

Engagement Metrics

Stats showing how much people interact with your content.

Engagement Rate

A measure of how people interact with content, like clicks or likes.

Engagement Tools

Features like polls or quizzes that get users involved.

Enterprise Plan

A premium version of software for large businesses.

Enterprise Resource Planning (ERP)

Software that manages business processes like inventory, orders, and accounting.

Entry-Level Product

A beginner product offered at a low price to attract new customers.

Environmental Packaging

Eco-friendly wrapping or boxing of products.

EPC (Earnings Per Click)

The average money earned for each ad click.

E-fulfillment

The entire process of storing, packing, and shipping orders.

Earnings Report

A summary of a company’s income and performance.

Earnings Per Click (EPC)

The average revenue earned for each ad click.

Earned Media

Free publicity gained from mentions or shares.

Easy Navigation

A website layout that helps users find what they need quickly.

Easy Returns

A customer-friendly process for sending products back.

Early Access

Letting some users see or buy products before others.

Early Bird Discount

A special price given to early buyers.

Ecommerce

Buying or selling products or services online.

Ecommerce Platform

A software or website that allows you to create an online store.

Ecommerce Tracking

Measuring sales and activity in an online store.

Ecosystem

A group of connected platforms, tools, or services used by a business.

EDI (Electronic Data Interchange)

A digital way to exchange business documents.

Edit Cart

A function allowing users to change their shopping cart contents.

Effective Date

The day a policy, offer, or change officially starts.

Efficiency

Doing a task in a productive, cost-effective way.

Elasticity

How demand changes when product prices change.

Email Automation

Automatically sending emails based on customer behavior.

Email Marketing

Promoting products through emails.

Email Opt-In

A user gives permission to receive emails.

Email Personalization

Tailoring emails with user-specific info.

Email Verification

Confirming an email is valid and working.

Embedded Checkout

Checkout form integrated directly into the site.

Engagement Tools

Features that encourage user interaction.

Error 404

A message shown when a webpage can’t be found.

Error Code

A number identifying a specific problem on a website.

Error Log

A list that tracks errors on your site.

Error Message

A notification that something went wrong.

Estimated Cost

A predicted total price for a service or item.

Estimated Delivery

The expected date your order will arrive.

Estimated Revenue

A forecast of how much money a business will earn.

Estimated Shipping

Predicted shipping charges shown at checkout.

Estimated Tax

Projected taxes added to an order.

Estimated Value

The expected worth of a product.

Event Page

A special page for a sale, launch, or promo.

Event Reminder

A notification about an upcoming event or sale.

Event Sale

A limited-time sale based on an event or holiday.

Event Tracking

Monitoring user actions like clicks and scrolls.

Event Trigger

A user action that causes an automated response.

Exit Intent

Detecting when a user is about to leave the site.

Exit Popup

A message or offer that appears when a user tries to leave.

Exit Rate

The percentage of users who leave from a particular page.

Exit Survey

A short questionnaire shown when someone leaves the site.

Expandable Menu

A collapsible navigation menu on websites.

Experience Optimization

Improving your website to please users.

Express Checkout

A faster way to complete a purchase.

Express Return

A quick and easy return process for customers.

Express Shipping

A faster-than-standard delivery service.

External Link

A link that leads to another website.

External Payment Gateway

A third-party service that handles online payments.

External Review

A review posted on a site other than your own.

Export Data

Downloading your data into a usable file.

Export Settings

Your preferred options for exporting files or reports.

Eye Tracking

A tool that tracks where people look on a screen.

eWallet

A digital wallet used for online payments.

Facebook Ads -Paid ads shown on Facebook to promote products or services.

Facebook Audience Insights – A tool showing details about your Facebook audience.

Facebook Business Manager – A tool to manage Facebook pages and ads.

Facebook Pixel – A code that tracks customer behavior for better ad targeting.

Facebook Shop – An online storefront on Facebook to sell products.

Fallback Font – A backup font that appears if the main one doesn’t load.

Fallback Image – A substitute image shown if the original fails to load.

Fallback Option – A backup choice when the first option fails.

False Advertising – Misleading promotion or false product claims.

Fast Checkout – A quick and easy checkout process for buyers.

Fast Load Time – A website that loads quickly for users.

Fast Payment Gateway – A tool that processes online payments quickly.

Fast Setup – Quick and easy tool or website installation.

Fast Shipping – Delivering products to customers faster than standard.

Favorite Items – Products that a user saves or likes.

Feature Image – The main image representing a product.

Feature Product – A highlighted product promoted on your site.

Feature Rollout – Releasing new features gradually to users.

Feature Toggle – A setting that turns website features on/off.

Feedback – Customer opinions or suggestions about products or services.

Feedback Loop – Using customer responses to improve services.

Feedback Rating – A score given by customers based on experience.

Feedback Request Email – A message asking customers to leave a review.

Feedback Widget – A popup or section where users can submit opinions.

Feed Management – Controlling and updating product data feeds.

File Compression – Reducing the size of a file for quicker upload.

File Size Limit – The maximum file size allowed for upload.

File Upload – Adding a file (like an image) to your site.

Final Sale – A product that can’t be returned or refunded.

Finance Option – Letting customers pay in installments.

Financial Report – A summary of earnings and expenses.

Find in Store – A tool showing if a product is in local stock.

First Impressions – The initial experience users get on your website.

First-Click Attribution – Giving credit to the first ad a user clicked.

First-Party Data – Data collected directly from your customers.

First-Time Buyer Offer – A discount or deal for first-time shoppers.

Fixed Asset – A long-term item owned by a business (e.g., warehouse).

Fixed Discount – A specific amount taken off the original price.

Fixed Pricing – Prices that don’t change regardless of customer or demand.

Fixed Term Subscription – A subscription with a set start and end date.

Flat Fee – A fixed cost for a service or product.

Flat Layout – A simple, clean website design.

Flat Rate Shipping – A fixed shipping cost no matter the order size.

Flash Banner – An animated banner used for promotion.

Flash Countdown Timer – A timer showing how much time is left in a sale.

Flash Deal – A very short-term promotion with big discounts.

Flash Inventory – Limited stock sold during a flash sale.

Flash Notification – A short alert shown to users.

Flash Sale – A limited-time sale with big savings.

Flexible Pricing – Prices that can change based on factors like demand.

Flexible Shipping – Letting users choose shipping options.

Floating Cart – A cart icon that stays visible while browsing.

Footer – The bottom section of a website with links or contact info.

Force Logout – Automatically signing out a user for safety.

Form Abandonment – When someone starts but doesn’t finish filling a form.

Form Analytics – Tracking how users interact with website forms.

Form Builder – A tool used to create custom forms.

Form Conversion Rate – The percentage of users who submit a form.

Form Field – A box or section where users type info in a form.

Form Validation – Checking that all form fields are filled in correctly.

Freemium – A product with free and paid (premium) versions.

Freebie – A free item given with a purchase or for promotion.

Free Gift – A bonus item added to a customer’s order.

Free Listing – Posting a product online without paying a fee.

Free Plan – A version of a tool or service with no cost.

Free Return Policy – Letting customers return items at no cost.

Free Shipping – Delivering products without charging shipping fees.

Free Trial – Letting users try a product or tool for free temporarily.

Freight – Large shipments of products, usually in bulk.

Freight Forwarder – A service that handles international shipping.

Fraud Detection – Identifying suspicious or fake orders.

Fraud Prevention – Stopping scammers from placing fake orders.

Frontend – The part of a website users see and use.

Frontend Developer – Someone who builds the user-facing parts of a site.

Full Access Plan – A subscription plan with all features unlocked.

Full-Screen Banner – A large graphic that covers the full screen.

Full-Screen Pop-up – A promotional box that covers the whole screen.

Fulfilled by Amazon (FBA) – Amazon stores, packs, and ships your products.

Fulfilled by Merchant (FBM) – The seller handles storage and shipping.

Fulfillment – The process of packing and shipping online orders.

Fulfillment Cente – A warehouse that stores and ships goods.

Fulfillment Fee – The cost of storing, packing, and shipping an order.

Fulfillment Partner – A third-party company that manages shipping.

Fulfillment Time – How long it takes to process and ship an order.

Funnels – The steps a customer takes before making a purchase.

Funnel Builder – A tool to create a sales or marketing funnel.

Funnel Conversion Rate – The % of users who complete a sales journey.

Funding Goal – The amount you want to raise in a crowdfunding campaign.

Fund Transfer – Moving money between accounts or platforms.

Future Inventory – Products expected to arrive in stock later.

Future Payment – A payment scheduled to happen in the future.

Fully Hosted Platform – An eCommerce solution where hosting is included.

Fallback Font – A substitute font in case the main font fails.

Fallback Option – A backup method or tool in case the first one fails.

First Impressions – A customer’s initial thoughts when visiting your store.

Flash Countdown Timer – A timer that shows urgency during a sale.

Form Field– A place for inputting data in forms (like name or email).

Form Abandonment – When a visitor starts but doesn’t complete a form.

Fulfillment Time – The time it takes to pack and ship an order.

Free Return Policy – Allowing customers to return items at no cost.

Gallery – A collection of product images shown on a product page.

Gamification – Adding game-like features (points, rewards) to engage customers.

Gamification Plugin – Software added to websites to introduce game-like elements.

Gateway – A payment gateway that processes online payments securely.

Gateway API – The interface used to connect your store to a payment gateway.

Gateway Fee – Charges for processing payments through a payment gateway.

Gateway Timeout – An error when a payment or website request takes too long to respond.

Geofencing – Using location data to trigger ads or offers when customers enter a specific area.

Geo-Targeting – Showing different content or ads based on a user’s location.

Geolocation API – Technology that determines a user’s physical location on a website.

Gift Box – Special packaging to make products look more attractive as presents.

Gift Card – A prepaid card customers use to buy products later.

Gift Card Activation – The process of enabling a gift card for use after purchase.

Gift Card Balance – The remaining value on a gift card.

Gift Card Fraud – Using stolen or fake gift cards to buy products.

Gift Kit – A bundled package of multiple gift products.

Gift Message – Personalized note added to gifts in an order.

Gift Promotion – Offering free gifts to customers to encourage buying.

Gift Receipt – A receipt without price info included with a gift.

Gift Registry – A list of desired gifts created for occasions like weddings.

Gift Subscription – Subscription service given as a gift for products or services.

Gift Voucher – A code or certificate customers redeem for purchases.

Gift Wrap – Optional packaging service for products sold as gifts.

Gig Economy – Market of freelance, short-term, or contract workers.

Global Expansion – Selling your products in other countries.

Global Inventory – Stock levels available worldwide or across regions.

Global Supply Chain – Worldwide network that moves products from factories to customers.

Global Trade – Buying and selling products internationally.

Goal Setting – Defining sales or marketing targets for your business.

Go Live – Launching a website or campaign publicly.

Google Ads – Paid ads shown on Google’s search engine and partner sites.

Google Ads Auction – The system that decides which ads show and in what order.

Google Ads Bidding – The process of competing for ad placements via bids.

Google Ads Campaign – A set of ads organized to target specific goals or audiences.

Google Ads Conversion Tracking – Tool to measure actions customers take after clicking ads.

Google Ads Display Campaign – Ads shown on websites across the internet (not search).

Google Ads Extensions – Extra info (phone number, location) shown with ads.

Google AdSense – A program that lets you display ads on your website to earn money.

Google Analytics – A tool that tracks and reports website traffic and user behavior.

Google Analytics Bounce Rate – Percentage of visitors who leave after viewing only one page.

Google Analytics Goal – An event or action you want visitors to complete (purchase, signup).

Google Analytics Reports – Visual data summaries about website traffic and behavior.

Google Analytics User ID – Tracks individual users across devices for better analysis.

Google AMP (Accelerated Mobile Pages) – Technology that makes mobile pages load faster.

Google Business Profile – Your business details shown in Google Search and Maps.

Google Cloud – Google’s hosting and cloud computing services used by many eCommerce sites.

Google Cloud Storage – Service to store files and backups online securely.

Google Data Studio – A tool to create reports and dashboards from eCommerce data.

Google Display Network – Ads shown on websites and apps across the internet via Google.

Google Fonts – Free fonts provided by Google for websites and marketing materials.

Google Merchant Account – An account to manage product listings and ads on Google.

Google Merchant Feed – The data file sent to Google with product details.

Google Merchant Feed Optimization – Improving product data to perform better on Google Shopping.

Google Merchant Promotions – Coupons or special offers shown on Google Shopping ads.

Google Merchant Promotions Data Feed – Feed specifically for promotions in Google Merchant Center.

Google Merchant Promotions Feed – A special feed for promotional offers on Google Shopping.

Google Merchant Center – A platform where merchants upload product info for Google Shopping.

Google Merchant Promotions – Special deals shown alongside your product ads on Google Shopping.

Google My Business – A tool to manage how your business shows up on Google Maps and search.

Google Optimize – Tool for testing different website versions to improve conversions.

Google PageSpeed Insights – Tool that measures how fast your website loads.

Google Pay – Google’s digital wallet for easy online payments.

Google Reviews – Customer reviews shown on Google about your business or products.

Google Reviews Management – Responding and monitoring customer reviews on Google.

Google Search Console – Tool to check how your site appears in Google search results.

Google Sheets – A spreadsheet tool to track eCommerce data or inventory.

Google Tag – Small pieces of code added to your website to collect data.

Google Tag Manager – A tool to manage marketing tags on your website without code changes.

Google Tag Manager Container – A set of tags managed through Google Tag Manager.

Google Trends – Tool showing how popular search terms are over time.

Google Webmaster Tools – Tools to monitor and improve your website’s presence on Google.

Gross Income – Total earnings before subtracting expenses or taxes.

Gross Margin – Profit percentage after subtracting product costs from sales.

Gross Margin Return on Investment (GMROI) – Measures profit from inventory investments.

Gross Profit – Money made from sales after product costs are deducted.

Gross Revenue – Total income from sales before expenses.

Gross Revenue Retention – Percentage of revenue retained from existing customers.

Gross Sales – Total revenue before any deductions like returns or discounts.

Growth Funnel – The process stages customers go through from discovering to buying.

Growth Hacking – Using creative marketing tricks to grow a business quickly.

Growth Marketing – Marketing focused on rapidly growing a business.

Growth Metrics – Numbers that show how your business is growing (sales, traffic, etc.).

Growth Rate – How fast your business is increasing sales or users.

Growth Strategy – A plan to increase sales and customer base.

Guarantee – A promise that a product will meet expectations or be refunded.

Guarantee Period – Time frame when a product can be returned or exchanged.

Guarantee Policy – Written rules about product guarantees and refunds.

Guarantee Terms – Specific conditions under which a product guarantee applies.

Guest Checkout – Allowing customers to buy without creating an account.

Guest User – A visitor who browses or shops without logging in.

Guidance – Help or instructions given to customers or staff.

Guided Selling – Tools that help customers pick the best product for them.

GUI (Graphical User Interface) – The visual elements customers interact with on a website.

Goal Setting – Defining sales or marketing targets for your business.

Go Live – Launching a website or campaign publicly.

Grade – Quality level assigned to products.

Green Commerce – Eco-friendly business practices in eCommerce.

Group Buy – Many customers buying together to get a discount.

Gross Weight – Total weight of product plus packaging for shipping.

Guarantee Terms – Specific conditions under which a product guarantee applies.

Hackathon – An event where developers build software quickly, often for eCommerce ideas.

Handling Fee – Extra charge for packing and processing an order.

Handpicked Products – Items specially selected for sale or promotion.

Handmade Goods – Products made by hand, often sold online as unique items.

Hardware Integration – Connecting physical devices with online software or stores.

Hardware Specification – Details about physical product features.

Hardware Store – Online shops selling tools and physical goods.

Hardware Token – Physical device used for two-factor authentication.

Hardware Wallet – A physical device used to store cryptocurrency safely.

Headline – Main text or title that grabs attention on ads or pages.

Headline Copy – The main message in ads or product descriptions.

Header – The top part of a webpage, usually with logo and navigation.

Header Bidding – A method to sell ad space to highest bidder in real-time.

Header Tags – HTML tags (H1, H2, etc.) used for titles and subtitles on pages.

Headless API – An API designed to work with headless commerce systems.

Headless CMS – Content management system that works separately from the website frontend.

Headless Commerce – eCommerce setup where frontend and backend are separate for flexibility.

Headless Commerce Platform – Software where backend and frontend work separately.

Headless Shopify – Using Shopify backend with a custom frontend website.

Headless WordPress – Using WordPress backend with a custom frontend.

Headline Copy – Main message used in ads or product descriptions.

Heat Map Overlay – Visual layer showing user interaction areas on a webpage.

Heatmap – A visual tool showing where users click or focus on a webpage.

Heatmap Analysis – Studying heatmaps to improve website design.

Heatmap Report – Document showing user click and scroll behavior.

Heatmap Tool – Software that creates heatmaps to analyze user behavior.

Heavy Traffic – When many visitors are on a website at the same time.

Heavy User – Customer who frequently shops or uses a service.

High Bounce Rate – Many visitors leave a website after viewing just one page.

High Conversion Rate – When many visitors complete desired actions (like buying).

High Resolution Images – Clear, detailed pictures used to showcase products.

High Ticket Item – Expensive products with higher prices.

High Volume Sales – Selling a large number of products.

Hassle-Free Returns – Easy and convenient product return processes.

Hash Tag Campaign – Marketing effort focused around a specific hashtag.

Hashtag – A keyword or phrase preceded by #, used for social media tagging.

Hashed Password – Password stored as a secure code instead of plain text.

Hashing – Security method that converts data into a unique code.

Headphone Jack – Physical port for audio devices (less common in mobile commerce).

Help Articles – Written guides answering common questions.

Help Center – Online resource with FAQs and guides for customers.

Help Desk – Customer support service that answers buyer questions.

Help Ticket – A customer support request submitted for help.

Heroku – Cloud platform used to host websites and apps.

Hide Costs – Extra fees not obvious at first in buying.

Hidden Costs – Extra fees not obvious at first in buying.

Hold Inventory – Temporarily keeping products aside for orders.

Hold Period – Time when a payment is held before final approval.

Homepage – The main page of a website that visitors first see.

Homepage Banner – Large image or message at top of a website homepage.

Homepage Layout – How content is arranged on the main website page.

Homepage Slider – Rotating images or offers shown on the main page.

Hosting – Service that stores website files so users can access them online.

Hosting Control Panel – Interface to manage website hosting settings.

Hosting Plan – A package of hosting services purchased for a website.

Hosting Provider – Company that offers hosting services for websites.

Host Migration – Moving a website from one hosting provider to another.

Host Server – Computer that stores and delivers website files.

Hostage Inventory – Stock held by a supplier or warehouse but owned by the seller.

Hostage Pricing – Setting prices to keep customers buying repeatedly.

Hourly Analytics – Tracking website or sales data broken down by hour.

Hourly Rate – Payment amount charged per hour for freelance or service work.

Hybrid App – Mobile app that works on multiple platforms (iOS, Android).

Hybrid Cloud – Combining private and public cloud services for hosting.

Hybrid Cloud Storage – Using both online and local storage for data.

Hybrid Inventory – Combination of in-store and online stock management.

Hybrid Payment – Using multiple payment methods for one purchase.

Hybrid Shopping – Combining online and offline shopping experiences.

Hyper-Personalization – Using data to tailor product offers specifically to each customer.

Hyperlocal Delivery – Delivering products within a very small, specific area.

Hyperlocal Marketing – Targeting customers in a very small geographic area.

Hypothesis Testing – Trying different marketing ideas to see what works best.

HTML (HyperText Markup Language) – Code language used to create web pages.

HTML5 – Latest version of HTML for building modern websites.

HTML Compression – Reducing file size of website code to speed loading.

HTML Email – Emails formatted with images and styles, not just plain text.

HTML Sitemap – A web page listing all pages on a website to help navigation.

HTTP Status Code – Number codes (like 404) that show webpage loading status.

HTTPS (HyperText Transfer Protocol Secure) – Secure version of HTTP that protects data on websites.

Human Computer Interaction (HCI) – How users interact with websites or apps.

Human Error – Mistakes made by people in managing eCommerce operations.

Human Resource Management (HRM) – Managing employees in eCommerce businesses.

Human Verification – Tests like CAPTCHAs to confirm users are not bots.

Humanized Marketing – Marketing that feels personal and relatable.

Hype Marketing – Creating excitement to boost product demand quickly.

Hyperlink – Clickable text or image that takes you to another webpage.

Hybrid Inventory – Combination of in-store and online stock management.

Hybrid Cloud Storage – Using both online and local storage for data.

Hybrid Payment – Using multiple payment methods for one purchase.

Hybrid Shopping – Combining online and offline shopping experiences.

Hourly Analytics – Tracking website or sales data broken down by hour.

Hosting Uptime – Percentage of time a website is online and available.

Heatmap Analysis – Studying heatmaps to improve website design.

High Bounce Rate – Many visitors leave a website after viewing just one page.

High Conversion Rate – When many visitors complete desired actions (like buying).

High Resolution Images – Clear, detailed pictures used to showcase products.

High Ticket Item – Expensive products with higher prices.

High Volume Sales – Selling a large number of products.

Hassle-Free Returns – Easy and convenient product return processes.

Holiday Sales – Special discounts during holidays to boost sales.

iBeacon – Bluetooth device used for location-based marketing in stores.

iFrame – A webpage element that loads another webpage inside it.

Icon – A small image representing an app, function, or product.

ID Verification – Checking a customer’s identity to prevent fraud.

Ideal Customer Profile (ICP) – Description of the perfect customer for a business.

Identity Theft – Fraudulent use of someone’s personal data.

Idle Inventory – Stock that isn’t selling or moving.

Idempotent Operation – An action that can be repeated without changing the result (often in tech).

Image Alt Text – Description added to images for better SEO and accessibility.

Image Carousel – Rotating banner or slideshow of images on a website.

Image Compression – Reducing image file size to speed up websites.

Image Gallery – A collection of product photos displayed on a webpage.

Image Metadata – Data stored in an image file like description and date.

Image Optimization – Improving images to load faster and look better online.

Impersonation Fraud – Pretending to be someone else to commit fraud.

Import Duty – Tax charged on goods brought into a country.

Import License – Government permission to bring goods into a country.

Import Quota – Limit on the amount of goods allowed into a country.

Import Tariff – Tax or duty imposed on imported goods.

Import Tax – Taxes applied to products brought across borders.

Inbound Calls – Customer phone calls received by support or sales.

Inbound Logistics – Managing incoming goods to warehouses or stores.

Inbound Marketing – Attracting customers through helpful content and SEO.

Inbound Marketing Funnel – Step-by-step process attracting and converting visitors.

Incremental Budget – Extra funds added to a marketing or sales budget.

Incremental Profit – Extra profit from additional sales or efficiency.

Incremental Sales – Extra sales generated by a marketing campaign.

Independent Seller – A seller operating alone, not part of a big company.

India eCommerce Market – The growing online shopping sector in India.

Industry Benchmark – Standard measurements used to compare performance.

Industry Regulations – Rules businesses must follow in their sector.

Inflation – General increase in prices affecting costs and sales.

Influencer – Someone with social media power who promotes products.

Influencer Marketing – Using influencers to advertise products.

Information Architecture – Organizing website content for easy navigation.

Information Retrieval – Finding and displaying relevant information from databases.

Information Security – Protecting sensitive data from unauthorized access.

Infrastructure – The hardware and software that support eCommerce systems.

Infrastructure as Code (IaC) – Managing IT infrastructure with code and automation.

Infrastructure as a Service (IaaS) – Cloud service providing virtual servers and storage.

Infrastructure Monitoring – Tracking performance of IT systems and networks.

Installment Payment – Paying for a product over multiple smaller payments.

Installment Plan – Paying a total cost in multiple smaller payments over time.

Instant Checkout – Fast purchase option requiring minimal steps.

Instant Messaging (IM) – Real-time text chat used for customer support.

Instant Messaging Marketing – Promoting products through chat apps.

Instant Refund – Immediate return of money to a customer after a return or issue.

Integrated Payment Gateway – Payment system built directly into a website.

Integration – Connecting different software or systems to work together.

Integration Testing – Testing combined parts of software to ensure they work together.

Intellectual Property (IP) – Creations like inventions, designs, and brands protected by law.

IP Address – Unique number identifying a device on the internet.

IP Blocking – Restricting access to a website from specific IP addresses.

IP Protection – Safeguarding intellectual property like logos or designs.

IP Whitelisting – Allowing only trusted IP addresses to access a system.

IPO (Initial Public Offering) – When a company sells shares to the public for the first time.

Input Validation – Checking user-entered data is correct before processing.

Inbox Rate – Percentage of emails delivered directly to the inbox, not spam.

Income Statement – Financial report showing profit and loss.

Income Statement Analysis – Reviewing financial reports to understand profitability.

Income Tax – Government tax on business or personal earnings.

Incentive – A reward to encourage customers to buy or act.

Incentive Program – Rewards system to encourage customer loyalty or sales.

Incremental Sales – Additional sales resulting from a marketing activity.

Industry Report – Detailed analysis of market trends and competition.

Inbound Marketing Funnel – A process to attract, engage, and convert customers.

International Marketplaces – Online platforms selling products worldwide.

International Shipping – Sending products across countries.

Inventory – Stock of products available to sell.

Inventory Audit – Checking actual stock against records to find errors.

Inventory Forecasting – Predicting future stock needs based on data.

Inventory Management – Tracking and controlling stock levels.

Inventory Management System (IMS) – Software used to track and manage stock.

Inventory Shrinkage – Loss of inventory due to theft, damage, or errors.

Inventory Turn – Rate at which stock is sold and replaced.

Inventory Turnover – How often stock is sold and replaced in a period.

Inventory Valuation – Calculating the total worth of stock on hand.

Invoice – A bill sent to a customer for purchased goods or services.

Invoice Number – Unique ID assigned to each invoice.

Invoicing Software – Programs that create and send bills to customers.

Item Bundling – Selling multiple products together as one package.

Item Category – Grouping products into similar types for easier browsing.

Item Customization – Allowing customers to personalize products.

Item Description – Text explaining a product’s features and benefits.

Item Number – Unique code identifying a product.

Item Return – When a customer sends back a purchased product.

Item SKU (Stock Keeping Unit) – Unique identifier for each product or variant.

Item Weight – The mass of a product, important for shipping costs.

ISO Certification – International standard proving quality management.

IT Support – Help services for technical issues with software or hardware.

Issue Tracking – Monitoring problems or bugs in software or orders.

Iterative Design – Repeating improvements to a website or product based on feedback.

iOS App – Mobile application for Apple devices like iPhones and iPads.

iOS Development – Creating apps specifically for Apple’s iOS devices.

Item Weight – Weight of a product, important for shipping and handling.

Item Number – Unique code that identifies a product.

Inbound Calls – Phone calls received by customer service or sales.

Inbound Logistics – Managing the transport of goods to warehouses.

Infrastructure – The physical and virtual components supporting eCommerce.

Income Tax – Tax on earnings that eCommerce businesses pay.

Jackpot – A big prize in online promotions or giveaways.

Java – Programming language used in ecommerce apps and backend systems.

Java API – Programming tools for building ecommerce apps.

Java Application – Software for managing ecommerce processes.

Java Application Server – Server that runs ecommerce Java apps.

JavaBeans – Java components used in ecommerce applications.

Java Code Optimization – Improving ecommerce app performance.

Java Class – Blueprint for objects like products in ecommerce software.

Java Class File – File containing Java code for ecommerce systems.

Java Development – Creating ecommerce apps and backend tools.

Java Development Kit (JDK) – Tools for developers building ecommerce software.

Java EE (Enterprise Edition) – Java platform for large-scale ecommerce apps.

Java Exception – Errors that occur in ecommerce Java programs.

Java Exception Handling – Managing errors in ecommerce software.

Java FX – Software platform for building rich ecommerce apps (desktop/mobile).

Java Message Queue – System to handle ecommerce messages or orders.

Java Message Service (JMS) – Messaging system used in ecommerce apps.

Java Naming and Directory Interface (JNDI) – Tool for managing ecommerce data.

Java Naming Convention – Rules for naming in ecommerce Java code.

Java Naming Services – Managing names and resources in ecommerce systems.

Java Network Launching Protocol (JNLP) – Launches ecommerce Java apps via web.

Java Persistence API (JPA) – Manages ecommerce product database info.

Java Platform – Technology behind many ecommerce systems.

Java Runtime Environment (JRE) – Software to run ecommerce Java apps.

Java Security – Protecting ecommerce applications from threats.

Java Servlet – Java program delivering dynamic ecommerce pages.

Java Servlet Container – Environment running ecommerce Java servlets.

Java Server – Hosts ecommerce Java applications.

Java Server Pages (JSP) – Java tech for dynamic ecommerce content.

Java Software Development – Building ecommerce platforms using Java.

Java Software Framework – Reusable codebase for ecommerce apps.

Java Standard Edition (Java SE) – Core Java tech for ecommerce software.

Java Virtual Machine (JVM) – Runs Java code behind ecommerce websites.

Java Web Framework – Tools to build ecommerce web apps quickly.

Java Web Start – Launching Java ecommerce apps via browser.

JavaScript – Code used to make online stores interactive and dynamic.

JavaScript Async – Running ecommerce tasks without slowing the site.

JavaScript Debugging – Fixing code errors on ecommerce websites.

JavaScript Debugger – Tool to find issues in ecommerce scripts.

JavaScript Execution – Running scripts that make ecommerce sites interactive.

JavaScript Event – User actions like clicking “Add to Cart” on ecommerce sites.

JavaScript Event Handler – Code that responds to user actions in ecommerce.

JavaScript Event Listener – Detecting clicks or form submits on ecommerce sites.

JavaScript Function – Code blocks performing ecommerce website tasks.

JavaScript Library – Pre-written code to speed up ecommerce development.

JavaScript Minification – Compressing code to make ecommerce sites load faster.

JavaScript Object – Structure storing ecommerce data like products.

JavaScript Object Notation (JSON) – Data format used for ecommerce data exchange.

JavaScript Optimization – Improving ecommerce website speed by refining code.

JavaScript Promise – Code used to handle online order processing smoothly.

JavaScript Syntax – Rules for writing code that runs ecommerce websites.

JavaScript Syntax Error – Mistakes in code that prevent ecommerce scripts from running.

JavaScript Template – Predefined format for JavaScript code or content.

JavaScript Validation – Checking customer inputs during checkout.

JavaScript Variable – Placeholders for ecommerce data in scripts.

JavaScript Web Token (JWT) – Secure way to transmit ecommerce user data.

JavaScript – Programming language for web interaction and ecommerce features.

JDBC (Java Database Connectivity) – Connects ecommerce apps with databases.

JPEG – Common image format for product photos online.

Job Assignment – Task delegation in ecommerce teams.

Job Candidate – Person applying for ecommerce roles.

Job Costing – Tracking costs of ecommerce marketing campaigns.

Job Description – Details about ecommerce jobs.

Job Efficiency – How well ecommerce tasks like packing or shipping are done.

Job Opening – Ecommerce positions available for hiring.

Job Posting – Listing of ecommerce job openings.

Job Role – Position responsibilities in ecommerce companies.

Job Scheduling – Planning ecommerce tasks like promotions or order fulfillment.

Job Title – Name of a position held by an employee.

Job Training – Teaching ecommerce skills to employees.

Job Workflow – Step-by-step ecommerce task process.

Join Button – Button on a site for customers to sign up or register.

Join Date – The date a customer or seller joins an ecommerce site.

Join Marketing – Collaborative promotions between ecommerce brands.

Join Program – Loyalty or referral programs in ecommerce.

Joint Liability – Shared responsibility for ecommerce debts or obligations.

Joint Marketing – Two companies collaborating on ecommerce marketing efforts.

Joint Venture – Partnership between ecommerce businesses.

Joomla – Software used to build ecommerce websites.

Joomla Plugin – Add-on software to enhance Joomla ecommerce sites.

Jump Campaign – Fast sales promotion in ecommerce.

Jump Link – Link that takes users directly to a section on a page.

Jump List – Quick access menu for ecommerce site features.

Jump Offer – Limited-time deals to encourage quick ecommerce purchases.

Jump Sale – Flash sale designed to boost ecommerce revenue quickly.

Jump Start – Quick launch of a product or campaign online.

Jump Start Marketing – Fast ecommerce marketing strategy launch.

Justification – Aligning text or images on product pages.

Junk Data – Unwanted or irrelevant data in ecommerce databases.

Junk Email Filter – Software that blocks spam emails.

Junk Folder – Email folder where spam or unwanted messages land.

Junk Mail – Unwanted promotional emails, often filtered as spam.

Junk Traffic – Fake or irrelevant visitors to ecommerce websites.

JQuery – JavaScript library that simplifies ecommerce website scripting.

JQuery Plugin – Add-ons that extend ecommerce website features.

JSP Tag – Java code snippets used in ecommerce pages.

JSON Parsing – Reading ecommerce product data sent in JSON format.

JSON Web Token (JWT) – Securely transmits ecommerce user information.

Just-in-Case Inventory – Extra stock kept to avoid running out of products.

Just-in-Time (JIT) – Inventory strategy to receive goods only when needed.

Key Account – Important client or customer in ecommerce.

Key User – Important user with ecommerce admin rights.

Keychain Product – Small accessory item sold in ecommerce.

Keypad Entry – Entering data or payments using a keypad.

Keypad Entry Device – Hardware for entering payment info.

Keypad Security – Protecting payment entry systems.

Keyword – Words people type in search engines to find products.

Keyword Advertising – Paid ads targeting specific keywords.

Keyword Analyzer – Tool that examines keyword effectiveness.

Keyword Bid – Amount paid for advertising on a keyword.

Keyword Cannibalization – Multiple pages competing for the same keyword.

Keyword Clustering – Grouping related keywords together.

Keyword Density – How often a keyword appears on a product page.

Keyword Density Checker – Tool to measure keyword usage on a page.

Keyword Density Limit – Maximum recommended keyword frequency on a page.

Keyword Expansion – Adding more keywords to reach wider audience.

Keyword Expansion Strategy – Plan to add more keywords to campaigns.

Keyword Effectiveness – How well a keyword drives traffic or sales.

Keyword Frequency – Number of times a keyword appears on a page.

Keyword Gap Analysis – Finding missing keywords compared to competitors.

Keyword Intent – What the customer wants when searching a keyword.

Keyword Intent Analysis – Understanding why customers search specific keywords.

Keyword Intent Matching – Aligning content with customer search goals.

Keyword Integration – Using keywords naturally in product descriptions.

Keyword List – Collection of keywords used for marketing.

Keyword Mapping – Assigning keywords to pages for SEO.

Keyword Optimization – Adjusting content to rank better for keywords.

Keyword Optimization Strategy – Plan to improve keyword rankings.

Keyword Optimization Tool – Software to improve keyword usage.

Keyword Performance – How well keywords convert visitors into buyers.

Keyword Phrase – Group of words searched together by customers.

Keyword Phrase Match – Ad matches search with the exact keyword phrase.

Keyword Phrase Match Type – How closely ads match searched phrases.

Keyword Planner – Tool for planning SEO keyword strategies.

Keyword Popularity – How often a keyword is searched.

Keyword Popularity Score – How popular a keyword is among searches.

Keyword Popularity Tool – Software to check keyword trends.

Keyword Position – Rank of a keyword in search results.

Keyword Prioritization – Ranking keywords by importance or opportunity.

Keyword Rank – Position of a keyword on search engine results pages.

Keyword Refinement – Improving keyword lists based on performance data.

Keyword Research – Finding the best words to attract customers.

Keyword Research Analysis – Deep examination of keyword data.

Keyword Research Campaign – Planned effort to gather and analyze keywords.

Keyword Research Process – Steps to find and analyze keywords.

Keyword Research Tool – Software used to find keywords.

Keyword Saturation – Too many keywords on a page, lowering quality.

Keyword Search Volume – How many times a keyword is searched monthly.

Keyword Snippet – Short text showing keywords in search results.

Keyword Stuffing – Overusing keywords to trick search engines (bad practice).

Keyword Strategy – Overall plan to use keywords to boost ecommerce sales.

Keyword Suggestion – Recommended keywords for ecommerce SEO.

Keyword Targeting – Choosing keywords to focus marketing efforts.

Keyword Tool – Software to help find ecommerce keywords.

Keyword Traffic – Visitors coming to a site via specific keywords.

Keyword Volume – Number of searches for a keyword.

Keyword Volume Trend – Changes in keyword search frequency over time.

Kiosk – Small physical or digital sales point for ecommerce.

Kiosk Ordering – Buying products through a digital kiosk.

Kitting – Assembling individual items into one package for sale.

Kitting and Assembly – Combining products into packages for sale.

Kitting Box – Package used to hold product kits.

Kitting Line – Assembly line for preparing product kits.

Kitting Materials – Supplies used to create product kits.

Kitting Order – Order for assembled product kits.

Kitting Process – Steps to assemble multiple products into one package.

Kitting Software – Tools used to manage product bundling processes.

Knowledge Base – Online help center with ecommerce FAQs and guides.

Knowledge Graph – Visual representation of product data and relationships.

Knowledge Hub – Central place for ecommerce learning resources.

Knowledge Management – Organizing ecommerce information efficiently.

Knowledge Retention – Keeping ecommerce information accessible and updated.

Knowledge Sharing – Exchanging ecommerce tips and data among team.

Knowledge Transfer – Sharing knowledge within ecommerce teams.

Knowledge Transfer Plan – Strategy for sharing ecommerce knowledge across teams.

Knowledge Worker – Employee who handles ecommerce information and data.

KPI (Key Performance Indicator) – A metric to measure ecommerce success.

KPI Benchmarking – Comparing ecommerce metrics to competitors.

KPI Dashboard – Visual display of ecommerce key metrics.

KPI Dashboard Software – Programs used to display ecommerce metrics.

KPI Goal – Desired achievement for performance indicators.

KPI Goal Setting – Defining clear targets for ecommerce success metrics.

KPI Improvement – Steps taken to increase key performance indicators.

KPI Metric – Specific measurement used to track ecommerce success.

KPI Metrics Dashboard – Visual tool showing multiple ecommerce KPIs.

KPI Reporting – Sharing ecommerce performance results.

KPI Target – Goal set for a specific performance metric.

KPI Tracking – Following key performance metrics regularly.

KPI Measurement – Process of calculating performance indicators.

KYC (Know Your Customer) – Process of verifying customer identities.

KYC Compliance – Following laws to verify ecommerce customers.

KYC Policy – Rules for verifying customer identities.

KYC Verification – Confirming the identity of customers.

Label Printing – Producing physical tags or stickers for products.

Labeling – Adding product info tags or stickers.

Landing Page – A webpage where visitors first arrive after clicking an ad or link.

Landing Page A/B Test – Comparing two page versions to see which performs better.

Landing Page Bounce Rate – Percentage of visitors who leave without interacting.

Landing Page Copy – Text content on a landing page.

Landing Page Design – Visual layout and style of a landing page.

Landing Page Form – Form on landing page to capture visitor info.

Landing Page Funnel – Series of pages designed to convert visitors.

Landing Page Headline – Main title designed to attract attention.

Landing Page Heatmap – Visual showing where visitors click on a page.

Landing Page Optimization – Improving landing pages to increase sales or sign-ups.

Landing Page Optimization Tool – Software to improve landing page effectiveness.

Landing Page Traffic – Visitors arriving at a landing page.

Landing Page URL – Web address of a landing page.

Last Click Attribution – Giving credit to the last marketing touch before purchase.

Last-In-First-Out (LIFO) – Inventory method where last added stock sells first.

Last Mile Delivery – The final step of delivery from warehouse to customer’s door.

Late Payment – Payment made after the due date.

Launch Campaign – Marketing effort to introduce a new product.

Launch Date – Scheduled day to start selling a product.

Lead – A potential customer interested in your products.

Lead Attribution Model – Method of assigning credit to marketing channels.

Lead Capture Form – Online form to collect visitor information.

Lead Capture Rate – Percentage of visitors who become leads.

Lead Conversion – Changing a lead into a paying customer.

Lead Database – Collection of all leads’ contact info.

Lead Engagement – Interaction between a brand and potential customers.

Lead Form Submission – When a visitor fills and sends a lead form.

Lead Funnel – Steps guiding a lead toward purchase.

Lead Generation – Process of attracting and capturing potential customers.

Lead Generation Funnel – Steps to attract, engage, and convert leads.

Lead Generation Strategy – Overall plan to get potential customers.

Lead Generation Tool – Software that helps attract new customers.

Lead Magnet – Something free given to encourage customers to share their contact info.

Lead Magnet Offer – Specific freebie used to get lead info.

Lead Magnet Strategy – Plan to use free offers for lead capture.

Lead Nurturing – Building relationships with leads to convert them into buyers.

Lead Qualification – Process to decide if a lead is ready to buy.

Lead Scoring – Ranking leads by how likely they are to buy.

Lead Scoring Model – System to assign scores to leads based on behavior.

Lead Segmentation – Dividing leads into groups by behavior or traits.

Lead Source – Origin where a lead was generated (e.g., social media).

Lead Time – Time taken from order placement to delivery.

Lead Time Forecasting – Predicting how long order fulfillment will take.

Lead Velocity Rate – Speed at which leads grow over time.

Legal Compliance – Following laws and regulations in ecommerce.

Legal Disclaimer – Statement limiting company’s responsibility.

Legal Terms – Rules and conditions customers must agree to.

License – Permission to use software or content legally.

License Agreement – Contract detailing usage rights for software or content.

License Key – Code to activate software legally.

LIFO (Last In First Out) – Inventory accounting method selling latest stock first.

Limit Order – Order to buy or sell a product at a specific price.

Limited Edition – Products available only for a short time or limited quantity.

Limited Time Offer – Discount or deal available only briefly.

Linked Product – Items related or frequently bought together.

LinkedIn Ads – Paid promotions on LinkedIn social media platform.

LinkedIn Marketing – Promoting products on LinkedIn.

Link Building – Getting other websites to link to your ecommerce site.

Link Building Strategy – Plan to get quality backlinks.

Link Equity – Value passed from one page to another via links.

Link Juice – SEO value passed through backlinks.

Link Profile – Collection of backlinks pointing to a website.

Link Redirect – Forwarding one URL to another.

List Building – Growing an email or contact list.

Listing Optimization – Improving product page content for sales.

Load Balancer – Technology to distribute website traffic evenly.

Load Testing – Checking website speed under heavy traffic.

Load Time – How fast a webpage loads.

Local Business Listing – Online directory entry for a local store.

Local SEO – Optimizing for searches in a specific area.

Login – Entering username and password to access an account.

Login Security – Measures to protect user accounts.

Logout – Signing out of an account.

Loyal Customer – Shopper who frequently buys from your store.

Loyalty Bonus – Extra rewards for frequent customers.

Loyalty Campaign – Marketing focused on rewarding existing customers.

Loyalty Discount – Price reduction offered to repeat buyers.

Loyalty Email Campaign – Emails sent to reward loyal customers.

Loyalty Program – Rewards system to keep customers coming back.

Loyalty Program Software – Tools to manage rewards programs.

Loyalty Program Tier – Levels within a loyalty program (e.g., silver, gold).

Loyalty Points – Credits earned by customers for purchases.

Loyalty Rewards – Benefits given for repeat shopping.

Loyalty Card – Physical or digital card for loyalty programs.

Low Inventory Alert – Warning when stock is nearly sold out.

Low Stock Alert – Notification when product inventory is running low.

LTV (Lifetime Value) – Total profit expected from one customer over time.

LTV to CAC Ratio – Comparing customer lifetime value to acquisition cost.

Launch – The official start of a product or service being available for sale.

Loyalty Marketing – Strategies focused on retaining existing customers.

Label – A tag or sticker with product information.

Lead Time – The period between ordering and receiving goods.

Limit – Maximum allowed quantity or value in transactions.

List Price – The official retail price of a product before discounts.

Link – A clickable connection from one webpage to another.

Logistics Provider – Company handling shipping and delivery services.

Landing – The action of a visitor arriving at a webpage.

Launchpad – Platform or method used to introduce new products.

Marketing Attribution – Assigning credit to marketing efforts that lead to sales.

Marketing Calendar – Schedule of marketing activities planned over time.

Marketing Campaign – Organized promotional effort to boost sales or brand awareness.

Marketing Channel – Route through which marketing messages reach customers.

Marketing Collateral – Marketing materials like brochures, ads, and emails.

Marketing Funnel – Step-by-step process to guide customers from awareness to purchase.

Marketing Funnel Optimization – Improving each step of the marketing funnel to increase sales.

Marketing Mix – Combination of product, price, place, and promotion strategies.

Marketing Persona – Fictional profile representing a target customer.

Marketing ROI – Return on investment from marketing activities.

Marketing Spend – Money budgeted or spent on marketing activities.

Marketing Strategy – Overall plan to promote products and attract customers.

Marketplace – Online platform where multiple sellers list their products.

Marketplace Advertising – Paid ads within marketplace platforms.

Marketplace Analytics – Data tracking performance on marketplace platforms.

Marketplace Analytics Dashboard – Tool to view sales data from marketplaces.

Marketplace Compliance – Following marketplace rules and standards.

Marketplace Fees – Charges sellers pay to list or sell products on a marketplace.

Marketplace Fees Structure – How charges are calculated for selling on marketplaces.

Marketplace Fulfillment – Shipping products through a marketplace’s logistics system.

Marketplace Integration – Connecting your ecommerce site with marketplaces for easier sales.

Marketplace Inventory Sync – Updating stock levels across marketplaces automatically.

Marketplace Listing – Product page on a marketplace website.

Marketplace Listing Optimization – Enhancing product listings for better visibility.

Marketplace Order Management – Tracking and processing orders from marketplaces.

Marketplace Policy – Rules governing selling on a marketplace.

Marketplace Review – Customer feedback on marketplace products or sellers.

Marketplace Seller – A seller who lists products on a marketplace site.

Marketplace Seller Agreement – Contract between marketplace and seller.

Marketplace Seller Central – Portal where sellers manage their marketplace accounts.

Marketplace Seller Rating – Feedback score given by buyers to marketplace sellers.

Marketplace Seller Support – Help provided to sellers on marketplace platforms.

Market Expansion – Selling products in new geographic or demographic markets.

Market Penetration – How much a product is sold in a market compared to competitors.

Market Research – Gathering information about customers and competitors.

Market Segmentation – Dividing customers into groups based on similar traits.

Margin – Difference between the cost to make/buy a product and its selling price.

Margin Call – Request for additional funds when account balance drops.

Markup – Amount added to the cost price to determine selling price.

Mass Customization – Making personalized products on a large scale.

Media Buying – Purchasing ad space on websites, social media, or apps.

Media Kit – Collection of promotional materials for marketing purposes.

Media Planner – Person who schedules and buys advertising space.

Merchant – A person or business that sells goods or services online.

Merchant Account – Bank account that allows a business to accept online payments.

Merchant Dashboard – Interface for sellers to track orders, sales, and inventory.

Merchant Identification Number (MID) – Unique number identifying a merchant in payment networks.

Merchant of Record – The entity responsible for processing payments and managing compliance.

Membership Program – Paid or free program offering exclusive benefits to members.

Membership Site – Website that restricts content to members only.

Manual Inventory Update – Stock changes entered by hand.

Manual Order – An order placed manually by a customer or store admin.

Manual Payment – Payment method handled manually, not automatically processed.

Manual Refund – Refund processed by staff rather than automatically.

Marketing Automation – Software that automates marketing tasks like emails and ads.

Marketplace Integration – Connecting your ecommerce site with marketplaces for easier sales.

Marketplace Listing Optimization – Improving product pages on marketplaces for better sales.

Marketplace Seller Support – Assistance provided to sellers on marketplaces.

Marketplace Seller Agreement – Contract between marketplace and seller.

Marketplace Seller Central – Dashboard for sellers to manage their marketplace accounts.

Marketplace Seller Rating – Buyer feedback scores on marketplace sellers.

Marketplace Policy – Rules sellers must follow on marketplace platforms.

Marketplace Review – Customer feedback on marketplace products or sellers.

Marketplace Fees Structure – How marketplace fees are calculated and charged.

Marketplace Order Management – System to track and process marketplace orders.

Marketplace Fulfillment – Shipping and delivery managed by the marketplace.

Marketplace Analytics – Data analysis of sales and performance on marketplaces.

Marketplace Advertising – Paid ads shown within marketplace platforms.

Mobile App – Software application designed for smartphones and tablets.

Mobile Checkout – The process of paying for items using a mobile device.

Mobile Commerce (m-commerce) – Buying and selling via mobile devices like phones.

Mobile Conversion Rate – Percentage of mobile visitors who complete a purchase.

Mobile Data Usage – Amount of data consumed when using mobile apps or websites.

Mobile Friendly – Website designed to work well on mobile devices.

Mobile Optimization – Making websites and apps perform well on mobiles.

Mobile Optimization Test – Checking how well a site works on mobile devices.

Mobile Payment – Paying via mobile wallets or apps.

Mobile Payment Gateway – Technology that processes mobile payments securely.

Mobile Retargeting – Showing ads to users who visited your site on mobile devices.

Mobile Site Speed – How fast a website loads on mobile devices.

Mobile Traffic – Visitors accessing your site through mobile devices.

Mobile UX (User Experience) – How easy and enjoyable a mobile site or app is to use.

Mobile Wallet – Digital wallet app for storing payment info on mobile devices.

Monthly Recurring Revenue (MRR) – Regular income expected every month from subscriptions.

Monetary Transaction – Exchange of money for goods or services.

Monetization – Process of making money from a website, app, or service.

Multi-Channel Fulfillment – Shipping orders from different sales channels using one system.

Multi-Channel Selling – Selling products on various platforms like website and social media.

Multi-Currency – Accepting payments in different currencies.

Multi-Level Marketing (MLM) – Selling products through a network of distributors.

Multilingual SEO – Optimizing a website in multiple languages for search engines.

Multilingual Site – Website that offers content in several languages.

Multivariate Testing – Testing multiple variables on a webpage to find the best combination.

Multi-Touch Attribution – Giving credit to multiple marketing touchpoints in a customer journey.

Multi-Vendor Platform – Marketplace where many sellers operate under one site.

Multiple Payment Methods – Offering various ways for customers to pay.

Multi-Device Shopping – Buying products using several devices like phones and PCs.

Micro-Influencer – Social media influencer with a smaller but engaged following.

Micro-Moments – Short moments when users turn to devices to act on needs quickly.

Minimum Order Quantity (MOQ) – Smallest number of items a seller accepts per order.

NDA Agreement – Contract to protect confidential business information.

Name Brand – Well-known brand that customers trust.

Name Recognition – How well customers know your brand name.

Name Server – Server that translates domain names into IP addresses.

Navigation – The menu or links that help users move around a website.

Navigation Experience – How easy it is for users to find what they want on a website.

Navigation Menu – List of links to different website sections.

Navigation Path – The route a user takes through a website.

Navigation Bar – Section on a website containing main links to pages.

Navigation Structure – How website menus and pages are organized.

Negative Feedback – Unfavorable reviews or ratings from customers.

Negative Inventory – When inventory count goes below zero, usually a system error.

Negative Inventory Adjustment – Correcting inventory errors showing below zero stock.

Negative Review Management – Handling and responding to bad customer feedback.

Negative SEO – Unethical tactics to harm a competitor’s search ranking.

Net 30 – Payment due 30 days after the invoice date.

Net Cash Flow – Money coming in minus money going out over a period.

Net Earnings – Profit left after all expenses and taxes are paid.

Net Income – Profit after all expenses, taxes, and costs.

Net Margin – Percentage of profit after all expenses.

Net Payment – Final amount paid after deductions like fees or discounts.

Net Profit – Earnings after all costs and expenses are deducted.

Net Profit Margin – Percentage of revenue that turns into profit.

Net Promoter Score (NPS) – Measure of customer satisfaction and loyalty.

Net Revenue – Total income from sales minus returns and discounts.

Net Settlement – Final payment after balancing credits and debits.

Net Terms – Payment terms where customers pay after a set number of days.

Net Terms Payment – Paying invoices after a set time frame (e.g., 30 days).

Newsletter – Regular email sent to subscribers with updates or promotions.

Newsletter Marketing – Using newsletters to promote products and build relationships.

Newsletter Signup – Form where users subscribe to receive emails.

New Arrival – Recently added product to the store.

New Buyer – A customer making their first purchase.

New Customer – Someone who purchases from your store for the first time.

New Customer Acquisition – Gaining new buyers for a store.

New Product Development – Creating and launching new products.

New Product Launch – Introduction of a new item to the market.

New User Experience (NUX) – Design and flow tailored for first-time visitors.

Next-Best Action – Recommended next step to engage a customer.

Next-Day Delivery – Shipping option that delivers products the day after ordering.

Next-Day Shipping – Delivery that arrives the day after purchase.

Niche Audience – A very specific group of customers with particular interests.

Niche Market – A small, specific segment of a larger market.

Niche Marketing – Targeting a narrow group of potential customers.

Niche Product – Item made for a specific, narrow market segment.

No-Click Search – When search results provide answers without users clicking through.

No-Contact Delivery – Delivery method with no direct contact between courier and customer.

No-Contact Payment – Contactless way to pay using cards or phones.

No-Contract Service – Service without long-term commitments.

No-Cost Marketing – Promotion strategies that don’t require money.

No-Cost Shipping – Free shipping offer to customers.

No-Frills Product – Basic product without extra features.

No-Hassle Return – Easy return policy with minimal steps.

No-Return Policy – Store rule that products cannot be returned.

No-Show – Customer who orders but doesn’t complete the purchase.

Non-Code Platform – Software that lets you build sites without programming.

Non-Disclosure Agreement (NDA) – Legal contract to keep business info private.

Non-Recurring Revenue – Income from one-time sales or services.

Non-Refundable – Product or fee that cannot be returned or reimbursed.

Non-Standard Shipping – Delivery methods outside regular postal or courier services.

Nonprofit Ecommerce – Online sales run by nonprofit organizations.

Notification – Alert sent to users about orders, sales, or updates.

Notification Center – Place where users see all alerts and messages.

Notification Email – Email sent to inform customers about updates or offers.

Notification Settings – User preferences for receiving alerts.

Nudging – Marketing technique to encourage customers to take action.

Nudge Marketing – Small prompts encouraging customer actions.

Natural Language Processing (NLP) – Technology that understands human language in chatbots or search.

Native Advertising – Ads that match the look and feel of the platform they appear on.

Native Language – Language customers naturally speak, used for site content.

Native Language Support – Providing website or service in customers’ primary language.

Native Payment – Payment method built into a platform or device (like Apple Pay).

Network Bandwidth – Amount of data that can be transmitted over an internet connection.

Network Effect – Value of a service increases as more people use it.

Network Infrastructure – Physical and software components supporting internet connections.

Network Latency – Delay in data transmission over the internet.

Network Monitoring – Keeping track of system health and performance.

Network Protocol – Rules for data exchange over a network.

Network Scalability – Ability of a network to grow and handle more traffic.

Network Security – Protecting data and systems from cyber threats.

Newsletter Signup – Form where users subscribe to receive emails.

Net Operating Income (NOI) – Profit from business operations before taxes and interest.

Net Cash Flow – Cash remaining after all expenses are paid.

Net Earnings – Profit left after all expenses and taxes are paid.

Net Income – Profit after all expenses, taxes, and costs.

Net Margin – Percentage of profit after all expenses.

Net Profit – Earnings after all costs and expenses are deducted.

Net Revenue – Total income from sales minus returns and discounts.

Net Terms – Payment terms where customers pay after a set number of days.

Net Promoter Score (NPS) – Measure of customer satisfaction and loyalty.

Network Effect – The more people use a product, the more valuable it becomes.

Niche Market – A small, specialized part of the market.

Notification Center – A place where all notifications and alerts are shown.

NFC Payment – Contactless payment using Near Field Communication technology.

NFC Technology – Wireless tech enabling contactless payments.

Network Latency – The delay between sending and receiving data on a network.

Net Cash Flow – The total cash generated or lost during a period.

No-Code Platform – Software that lets users build applications without coding.

New User Experience (NUX) – The initial experience designed for first-time users.

No-Risk Trial – A free trial period where the customer is not obligated to buy.

Offer – A special deal or discount to attract customers.

Offer Alert – Notification about a special deal or discount.

Offer Bundle – Group of products sold together at a discount.

Offer Campaign – Series of promotions to boost sales.

Offer Code – Promotional code customers enter for discounts.

Offer Expiry – Date when a special deal or discount ends.

Offer Expiry Date – Last date to use a promotional offer.

Offer Incentive – Extra reward or discount to encourage buying.

Offer Letter – Document detailing special sales or discounts for customers.

Offer Page – Webpage highlighting current discounts or deals.

Offer Page URL – Web address directing to a deals page.

Offer Price – Discounted price offered during a promotion.

Offer Redemption – Using a discount or deal during purchase.

Offer Redemption Rate – Percentage of customers using a promotion.

Offline Marketing – Advertising done through non-internet channels.

Offline Sales – Sales made in physical stores, not online.

Offline Customer – Buyer who purchases from a physical store.

Online Account – Customer profile used to shop and track orders.

Online Advertising – Promoting products via internet ads.

Online Auction – Buying or selling goods via bidding on the internet.

Online Brand – Company identity and reputation on the internet.

Online Catalog – Digital listing of products available for purchase.

Online Catalog Management – Organizing and updating product listings online.

Online Chat Support – Real-time messaging to assist customers.

Online Customer Reviews – Feedback from buyers posted online.

Online Customer Service – Support provided to customers via chat, email, or phone.

Online Marketplace – Platform where multiple sellers list products (e.g., Amazon).

Online Payment – Paying for products via internet methods like credit cards or PayPal.

Online Payment Gateway – Service that processes online transactions securely.

Online Payment Processor – Company that handles online transactions.

Online Store – A website where products are sold on the internet.

Online Storefront – The public-facing part of an online shop.

Online Wallet – Digital tool for storing payment information and making purchases.

Onboarding – Process of welcoming and guiding new users or customers.

On-Demand Product – Item produced or shipped only when ordered.

One-Click Purchase – Buying with a single click, making checkout faster.

One-Time Payment – Single payment for a product or service.

Order – A customer’s request to buy products or services.

Order Adjustment – Change made to an order after it’s placed.

Order Allocation – Assigning products from inventory to fulfill orders.

Order Cancellation – When a customer or seller stops an order before shipping.

Order Confirmation – Message or email confirming a customer’s purchase.

Order Confirmation Email – Message sent to verify a customer’s purchase.

Order Deadline – Last date to place an order for guaranteed delivery.

Order Dispatch – Sending an order out for delivery.

Order Entry – Inputting customer order details into a system.

Order Error – Mistake in order details or processing.

Order Fulfillment – Process of preparing and shipping an order to the customer.

Order Fulfillment Center – Warehouse where orders are packed and shipped.

Order Fulfillment Rate – Percentage of orders successfully delivered.

Order Fulfillment Service – Third-party company that stores and ships products.

Order Fulfillment Time – Duration between order placement and shipment.

Order History – Record of past purchases made by a customer.

Order History Log – Record of all customer orders over time.

Order Invoice – Bill sent to customers showing items bought and prices.

Order Lead Time – Time from order placement to delivery.

Order Management – Overseeing all steps of handling customer orders.

Order Management Software – Tool that helps track and handle customer orders.

Order Management System (OMS) – Software that tracks orders from purchase to delivery.

Order Packing – The process of preparing products for shipment.

Order Pick List – List of items to be collected for an order.

Order Picking – Selecting products from inventory to fulfill an order.

Order Processing – Steps from receiving an order to preparing it for shipment.

Order Processing Fee – Charge added for handling and preparing orders.

Order Processing System – Technology handling order intake and management.

Order Processing Time – Time taken to prepare an order for shipment.

Order Quantity – Number of units ordered by the customer.

Order Return – Customer sending a purchased product back to the seller.

Order Return Policy – Rules about how and when customers can return items.

Order Shipment – Sending the customer’s order through delivery services.

Order Shipment Notification – Alert sent when an order ships.

Order Shipment Tracking – Following the delivery progress of a shipment.

Order Status – Current stage of an order (processing, shipped, delivered).

Order Status Update – Informing customers about current order progress.

Order Tracking – System allowing customers to check the status of their orders.

Order Tracking Number – Code customers use to follow their shipment.

Order Tracking System – Software allowing customers to monitor orders.

Order Volume – The total number of orders placed over a period.

Order Volume Discount – Price reduction for buying large quantities.

Overage – Shipping or production quantity exceeding the original order.

Overhead Costs – Regular expenses like rent and utilities needed to run a business.

Overstock – Excess inventory that exceeds customer demand.

Outbound Marketing – Traditional marketing pushing messages out to customers (ads, emails).

Offer Wall – List of special deals or discounts displayed on a website.

No-Click Search – Search results providing answers without user clicks (bonus related but relevant to “O”).

Online Auction – Buying or selling goods via bidding on the internet.

Order Invoice – Bill sent to customers showing items bought and prices.

Online Chat Support – Real-time messaging to assist customers.

Online Marketplace – Platform where multiple sellers list products (e.g., Amazon).

Online Wallet – Digital tool for storing payment info and making purchases.

Online Brand – Company identity and reputation on the internet.

Online Customer Reviews – Feedback from buyers posted online.

Offer Strategy – Plan for discounts and promotions to increase sales.

Online Payment – Paying for products via internet methods like credit cards or PayPal.

Order Automation – Using software to manage orders automatically.

Order Processing Fee – Charge added for handling and preparing orders.

Offer Expiry Date – Date when a promotional offer ends.

Order Tracking Number – Code customers use to follow their shipment.

Order Dispatch – Sending an order out for delivery.

Offer Redemption – Using a discount or deal during purchase.

Page Abandonment – When visitors leave a webpage without taking any action.

Page Load Time – Time taken for a webpage to fully load.

Page Rank – Ranking of a webpage on search engines.

Pageview – Number of times a webpage is viewed by visitors.

Parcel – Package sent to deliver purchased goods.

Pay-Per-Click (PPC) – Advertising model where advertisers pay for each click.

Pay-Per-Impression – Advertisers pay each time an ad is shown.

PayPal – Popular online payment system.

Payment Authorization – Approval from bank for payment transaction.

Payment Confirmation – Notification verifying that payment was successful.

Payment Dispute – Conflict over a payment transaction.

Payment Failure – When a payment does not go through successfully.

Payment Fraud – Unauthorized or fake payment transactions.

Payment Gateway – Service that processes online payments securely.

Payment Gateway API – Programming interface to connect payment services.

Payment Gateway Charges – Fees applied by payment processors.

Payment Gateway Compliance – Following security and legal standards.

Payment Gateway Dashboard – Interface to monitor payment transactions.

Payment Gateway Encryption – Securing payment info with encryption.

Payment Gateway Integration – Connecting payment services with ecommerce sites.

Payment Gateway Integration API – Programming interface for payment systems.

Payment Gateway Integration Guide – Documentation for connecting payment services.

Payment Gateway Integration Testing – Checking if payment systems work correctly.

Payment Gateway Maintenance – Keeping payment systems updated and secure.

Payment Gateway Provider – Company offering payment processing services.

Payment Gateway Provider Fee – Cost charged by payment gateway companies.

Payment Gateway Security – Measures to protect online payment data.

Payment Gateway Settings – Configuration options for payment processors.

Payment Gateway SLA – Service level agreement for payment processing uptime.

Payment Gateway Settlement Time – Time taken to transfer funds after payment.

Payment Method – Ways customers can pay (credit card, PayPal, etc.).

Payment Processor – Company that handles transaction processing for payments.

Payment Processor Fee – Charges by companies for handling payments.

Payment Reconciliation – Matching payments with orders and invoices.

Payment Schedule – Plan for installment payments.

Payment Settlement – Process of transferring payment to the seller’s account.

Payment Terms – Conditions set for when and how payment should be made.

Paywall – Restriction requiring payment to access content or services.

Personal Shopper – Service helping customers pick products.

Personalization – Customizing shopping experience based on user preferences.

Price Comparison – Comparing prices of products across different sellers.

Price Drop Alert – Notification when product price decreases.

Price Elasticity – How demand changes with price changes.

Price Guarantee – Promise to match or beat competitor prices.

Price Matching – Offering to match a competitor’s price.

Price Optimization – Adjusting prices to maximize profit and sales.

Price Point – Specific price at which a product is sold.

Price Testing – Trying different prices to see what works best.

Price Transparency – Clear and open display of product prices.

Product – Item or service offered for sale.

Product Availability – Whether a product is in stock and ready to sell.

Product Availability Forecast – Predicting future stock levels.

Product Availability Status – Showing whether product is in stock or backordered.

Product Bundling – Selling multiple products together at a discount.

Product Category – Group or classification of similar products.

Product Catalog – Complete list of products offered by a business.

Product Description – Text explaining features and benefits of a product.

Product Description Optimization – Improving product text for search engines.

Product Display – How products are shown on a website or app.

Product Discovery – Helping customers find products easily.

Product Demand – Customer desire for a product.

Product Identification Number (PIN) – Unique code for product tracking.

Product Inventory – Quantity of products available in stock.

Product Lead Time – Time taken to make or get a product ready to sell.

Product Lifecycle – Stages a product goes through from launch to decline.

Product Listing – Online display of products available for sale.

Product Launch – Introducing a new product to the market.

Product Packaging – Materials used to protect and present products.

Product Photography – Photos showcasing products for online stores.

Product Recommendation – Suggesting products based on customer behavior.

Product Recommendations – Suggestions of products based on customer behavior.

Product Return – When a customer sends a purchased product back.

Product Return Label – Prepaid shipping label for returning products.

Product Return Policy – Rules for returning products after purchase.

Product Return Processing – Handling and refunding returned products.

Product SKU – Stock Keeping Unit; unique code identifying a product.

Product Specification – Detailed description of a product’s features.

Product Variant – Different versions of a product (color, size, etc.).

Product Variant SKU – Unique code for different versions of a product.

Product Upsell – Suggesting a higher-priced product to customers.

Product Cross-Sell – Offering related products alongside the main product.

Profit Margin – The difference between sales price and cost of product.

Promotional Campaign – Planned marketing effort to boost sales.

Promotional Code – Code customers use to get discounts.

Promotion – Marketing activities to increase sales or awareness.

Purchase Funnel – Steps a customer takes from awareness to purchase.

Purchase History – Record of all purchases made by a customer.

Purchase Intent – Likelihood that a visitor will buy a product.

Purchase Order – Document authorizing a purchase transaction.

Push Notification – Message sent to users to engage or promote sales.

Page Abandonment – When visitors leave a webpage without action.

Page Load Time – Time taken for a webpage to fully load.

Payment Gateway Tokenization – Securing card info during transactions.

Payment Tokenization – Securing payment data by replacing it with tokens.

Payment Failure – When a payment does not go through successfully.

Payment Gateway Charges – Fees applied by payment processors.

Payment Gateway Provider Fee – Cost charged by payment gateway companies.

Payment Gateway Security – Measures to protect online payment data.

Payment Processor Fee – Charges by companies for handling payments.

Payment Terms – Conditions set for when and how payment should be made.

Quantum Computing – Advanced computing tech that can improve data processing speeds (future impact).

Quarantine (in ecommerce) – Holding products or orders temporarily due to issues like quality checks.

Questionnaire – Survey sent to customers to gather feedback.

Query – A question or search request entered into a search engine or database.

Query String – Part of a URL that passes parameters or data for tracking or filtering.

Qualified Buyer – A buyer who has the capacity and authority to complete a purchase.

Qualified Lead – A potential customer who meets certain criteria indicating interest in buying.

Quality Assurance (QA) – Process to ensure products and services meet certain standards.

Quality Control – Checking products to ensure they meet quality standards.

Quality Content – Well-written and useful product descriptions or information.

Quality Score – A metric used to rank ads or products based on relevance and quality.

Quantity Break – Discount applied when a customer buys over a certain amount.

Quantity Discount – Price reduction when buying in bulk or larger quantities.

Quantity Limit – Maximum number of items a customer can buy in one order.

Quota – Sales or order target set for a specific time or person.

Quota Management – Tracking and managing sales or order goals.

Quick Checkout – Fast purchase process with minimal steps.

Quick Response – Fast customer service reply or action.

Quick Ship – Promise to ship products faster than usual.

Quick View – Feature allowing shoppers to preview product details without leaving a page.

Quote – Estimated price given for a product or service before purchase.

Quoting System – Software used to create price quotes for customers.

QR Code – A square barcode scanned by smartphones to link to websites or product info.

R.A.I.D. – Redundant Array of Independent Disks, used for data storage reliability.

Rabate – Discount or reduction on the original price.

Rack Rate – Standard price of a product or service before discounts.

Rackspace – Space used to hold products or servers.

Real-Time Analytics – Instant data analysis as events happen.

Real-Time Bidding (RTB) – Auctioning online ad space instantly.

Real-Time Chat – Instant messaging between customers and support.

Real-Time Inventory – Up-to-date stock levels shown live on a website.

Real-Time Pricing – Dynamic pricing updated instantly based on factors.

Real User Monitoring (RUM) – Tracking how real visitors experience a website.

Reason Code – Explanation for returns or refunds.

Reason for Return – Customer’s explanation for returning a product.

Ready Stock – Products currently available for sale.

Ready-to-Ship – Products available for immediate shipping.

Reactive Support – Customer service responding after issues arise.

Receipt – Proof of purchase given to the buyer.

Recurring Billing – Automatic billing at regular intervals (subscriptions).

Recurring Revenue – Income earned repeatedly over time (subscriptions).

Redirect – Automatically sending users from one URL to another.

Referral – Sending a customer to a website through recommendations.

Referral Program – Incentives given to customers for referring others.

Refund – Returning money to a customer for returned goods or service issues.

Refund Fraud – Illegitimate attempts to get refunds.

Refund Period – Time allowed for customers to ask for refunds.

Refund Policy – Rules about when and how refunds are given.

Refund Policy Update – Changes made to the refund rules.

Registered User – A user who has created an account on the site.

Registration – Process of signing up to use a website or service.

Registration Form – Form used to sign up for a site or service.

Remarketing – Advertising to users who previously visited a site.

Remittance – Payment sent from customer to seller.

Repeat Customer – A buyer who purchases more than once.

Replacement Order – An order sent to replace a damaged or wrong product.

Report – Document showing data and statistics.

Reporting Dashboard – Visual display of key business data.

Replenishment – Restocking products when inventory runs low.

Repurchase Rate – Percentage of customers who buy again.

Request for Information (RFI) – Document used to gather information from vendors.

Request for Proposal (RFP) – Document asking suppliers to submit bids for projects.

Request for Quote (RFQ) – Asking sellers to provide price quotes.

Request Handling – Managing customer requests or orders.

Requirement Specification – Document listing what a project or product must do.

Reseller – A business that buys products to sell them again.

Reshipment – Sending a product again due to issues with the first shipment.

Restricted Product – Items with sales limitations (age, region, etc.).

Return – Sending a purchased product back to the seller.

Return Address – Address used to send returned goods.

Return Label – Prepaid label customers use to send back products.

Return Merchandise Authorization (RMA) – Approval needed before returning products.

Return Policy – Terms describing how and when products can be returned.

Return Shipment – Shipping product back to the seller.

Returns Processing – Handling and managing product returns.

Revenue – Total income from sales.

Revenue Cycle – Entire process from sale to payment collection.

Revenue Forecast – Prediction of future sales income.

Revenue Leakage – Lost potential income due to errors or inefficiencies.

Revenue Model – Plan for how a business makes money.

Revenue Per Visitor (RPV) – Average amount earned from each visitor.

Revenue Sharing – Dividing income between partners.

Review – Customer feedback on products or services.

Review Moderation – Checking and approving customer reviews.

Review Rating – Numeric score given by customers in reviews.

Risk Assessment – Identifying potential risks in business.

Risk Management – Identifying and reducing business risks.

Risk Mitigation – Steps taken to reduce risks.

Robots.txt – File that tells search engines which pages to index.

Robustness – Strength and reliability of systems or processes.

Robot Process Automation (RPA) – Software robots automating repetitive tasks.

ROI (Return on Investment) – Profit made from an investment.

ROI Calculation – Formula to find out how much profit was made on investments.

ROI Metrics – Measures used to evaluate return on investment.

ROI Tracking – Measuring returns from marketing campaigns.

Role-Based Access – Giving users permissions based on roles.

Role Management – Assigning and controlling user roles and permissions.

Roll-back – Reverting a system or price to a previous state.

Rollback Price – Temporary price reduction.

Rollout – Launching a new product or feature gradually.

Root Cause Analysis – Finding the main reason for a problem.

Routing – Directing orders or data to the correct location.

RSS Feed – Content update system for blogs and news.

RSS Subscription – Following updates from a website or blog.

Rule-Based Marketing – Using rules to automate marketing actions.

Rule Engine – Software that applies business rules automatically.

Run Rate – Projected future sales based on current performance.

Runbook – Documentation for handling business or technical tasks.

Runtime – Period when software or a system is running.

Rush Delivery – Express shipping service for faster delivery.

Rush Order – Order that is expedited for faster delivery.

Rating – Score given by customers to products or services.

Reach – Number of unique people who see an advertisement or content.

Reachability – How easy it is to contact or find a business.

Raw Data – Unprocessed data collected from ecommerce activities.

Receipt – Proof of purchase given to the buyer.

Reactive Support – Customer service responding after issues arise.

Real-Time Analytics – Instant data analysis as events happen.

Real-Time Inventory – Up-to-date stock levels shown live on a website.

Real-Time Pricing – Dynamic pricing updated instantly based on factors.

Reason Code – Explanation for returns or refunds.

Recurring Billing – Automatic billing at regular intervals (subscriptions).

Referral Program – Incentives given to customers for referring others.

Sales Channel – Different platforms where products are sold (online, retail, etc.).

Sales Cycle – Time it takes to complete a sale.

Sales Funnel – The path a customer takes from awareness to purchase.

Sales Lead – Potential customer interested in buying.

Sales Metrics – Measurements used to track sales performance.

Sales Order – Document confirming a purchase request.

Sales Promotion – Short-term incentives to encourage buying.

Sales Tax – Government tax applied to sales of goods or services.

Sales Volume – Number of units sold in a specific period.

Salesperson – Individual who sells products or services.

Sandbox – Testing environment for software or website changes.

Sandbox Environment – Safe testing space for software changes without affecting live data.

Scan-Based Trading – Inventory system where suppliers own stock until sold.

Scan Code – Barcode or QR code scanned to get product info.

Scaling – Increasing the capacity of systems or business operations to handle growth. (Added synonym for “Scalability”)

Scalability – Ability of a system to handle growing amounts of work.

Search Algorithm – Formula that search engines use to rank results.

Search Engine Marketing (SEM) – Paid search ads and optimization combined.

Search Engine Optimization (SEO) – Improving website visibility on search engines.

Search Intent – What a user wants to find when searching online.

Search Results Page (SERP) – Page displayed by a search engine after a query.

Search Advertising – Paid ads shown on search engine results pages.

Secure Payment Gateway – Service that processes online payments safely.

Secure Socket Layer (SSL) – Technology for encrypting data between browser and server.

Security Breach – Unauthorized access to data or systems.

Security Token – Digital token used for secure access or transactions.

Segmented Email List – Email list divided into groups for targeted messaging.

Segmentation – Dividing customers into groups based on traits or behavior.

Segmentation Marketing – Targeting different groups with tailored messages.

Self-Service – Customers helping themselves, like FAQs or knowledge bases.

Sell-Through Rate – Percentage of inventory sold during a period.

Seller Central – Platform used by sellers to manage products on marketplaces like Amazon.

Seller Rating – Score given to sellers based on performance.

Selling Price – Final price at which a product is sold to customers.

Session Duration – Time a visitor spends on a website in one visit.

Short Code – A brief phone number used for SMS marketing.

Short-Term Financing – Loans or credit used to fund immediate needs.

Shipment – Process of sending products to customers.

Shipment Tracking – Monitoring the delivery status of an order.

Shipping Carrier – Company that delivers packages (e.g., FedEx, UPS).

Shipping Cost – Fee charged for delivering products.

Shipping Label – Printed label used for shipping packages.

Shipping Manifest – List of all items in a shipment.

Shipping Policy – Rules about delivery times, costs, and methods.

Shopify – Popular ecommerce platform for building online stores.

Shopping Basket – Another term for shopping cart.

Shopping Cart – Online tool for collecting products before purchase.

Shopping Cart Abandonment – When customers leave without buying items in their cart.

Shopping Cart Recovery – Efforts to bring back customers who abandoned carts.

Shopping Cart Software – Software that manages online carts and checkout.

Shopping Experience – Overall feeling customers have while browsing and buying.

Shopping Behavior – How customers act during their shopping journey.

Short-Term Financing – Financing used for immediate business needs. (Duplicate of #37, removed)

Short Code – Brief phone number for SMS marketing. (Duplicate of #36, removed)

Site Analytics – Data about how visitors interact with a website.

Site Speed – How fast a website loads.

Sitemap – File showing website’s structure to search engines.

SKU (Stock Keeping Unit) – Unique code to identify products.

SKU Management – Organizing and tracking SKUs.

SKU Number – Unique number assigned to each product variant.

Slack Inventory – Extra stock kept to avoid running out.

Social Commerce – Buying and selling products directly through social media.

Social Login – Signing into a site using social media accounts.

Social Media Influencer – Person with a large online following who promotes products.

Social Media Marketing – Using social platforms to promote products.

Social Proof – Using customer reviews or testimonials to build trust.

Social Selling – Using social media to sell products directly.

Software as a Service (SaaS) – Software delivered online via subscription.

Software License – Permission to use a software product.

Spam – Unwanted or irrelevant messages, often in marketing.

Split Payment – Dividing payment into multiple parts.

Split Testing (A/B Testing) – Comparing two versions to see which performs better.

Split Testing – Testing two versions of a webpage or ad to see which performs better. (Duplicate of #72)

SSL Certificate – Proof that a website uses SSL for secure connections.

SSL Encryption – Securing data transmitted between browser and server.

Stakeholder – Anyone involved or interested in the business.

Standard Operating Procedure (SOP) – Step-by-step guide for tasks.

Status Update – Information about order or project progress.

Stock – Quantity of products available for sale.

Stock Keeping Unit (SKU) – Unique identifier for each product type. (Duplicate of #58)

Stockout – Running out of stock for a product.

Store Credit – Money credited to a customer’s account for returns or rewards.

Storefront – The website or physical location where products are sold.

Subscription – Regular payment for ongoing access to products or services.

Subscription Box – Curated products sent regularly to subscribers.

Subscription Model – Business model based on recurring payments.

Subscription Service – Service providing products or access on a recurring basis.

Supplier – Company or person providing products to a business.

Supplier Management – Overseeing supplier relationships and performance.

Supply Chain – System of organizations involved in producing and delivering products.

Supply Chain Management (SCM) – Managing the flow of goods from supplier to customer.

Supply-Demand Curve – Graph showing relationship between product supply and demand.

Supply Management – Planning and controlling product availability.

Surge Pricing – Increasing prices temporarily due to high demand.

Surcharge – Extra fee added to the price.

Surveillance Marketing – Using customer data to personalize marketing.

Swipe Card – Credit or debit card used for payment.

Swipe Fee – Charge for processing credit card payments.

Swatch – Small sample of product (like fabric or color).

System Downtime – Period when a system is unavailable.

System Integration – Connecting different software or systems to work together.

System Robustness – Strength and reliability of systems or processes. (Added as a relevant term for completeness)

System Runtime – Period when software or a system is running.

Tag Cloud – Visual display of tags or keywords on a site.

Tag Manager – Tool to manage marketing tags on a website.

Tagline – A catchy phrase used to promote a brand or product.

Target Audience – Specific group of people a business wants to reach.

Target Market – The defined group of potential customers for a product.

Targeted Advertising – Ads aimed at specific customer groups.

Tax Invoice – Official document showing taxes charged on a sale.

Taxonomy – System of classifying products or content.

Technology Stack – Set of software tools used to run an ecommerce site.

Telemarketing – Selling products or services over the phone.

Template – Pre-designed layout used for webpages or emails.

Terms and Conditions – Rules customers agree to when using a website or buying.

Terms of Sale – Conditions under which sales are made.

Terms of Service – Agreement outlining user rules for a website.

Terms of Service Agreement – Contract specifying rules for service use.

Testimonial – Customer statement endorsing a product or service.

Text Ad – Simple online advertisement using only text.

Text-Based Navigation – Website menus using text links.

Text Message Marketing – Using SMS to promote products or offers.

Third-Party API – External system connection for added features.

Third-Party Integration – Connecting external services to your platform.

Third-Party Payment Processor – External service handling payments (e.g., PayPal).

Third-Party Risk – Potential problems caused by external service providers.

Third-Party Seller – Seller who uses a marketplace to sell products but is not the platform owner.

Third-Party Logistics (3PL) – Outsourced companies managing shipping and warehousing.

Threshold – Minimum amount set for certain actions, like free shipping.

Tidy Data – Well-organized data format used for analysis. (Added for ecommerce data context)

Tier Pricing – Different prices based on customer level or quantity.

Tiered Discount – Discounts that increase with purchase volume.

Tiered Pricing – Pricing based on quantity purchased or customer type.

Time on Site – How long a visitor spends on a website.

Time-Limited Offer – Promotion available for a short time.

Time to Market – Time taken to launch a product.

Time Zone Optimization – Scheduling marketing based on customer location time.

Timeline – Visual representation of project or order steps over time. (Added for ecommerce project management)

Title Tag – HTML element defining the title of a webpage, important for SEO.

TMS (Transportation Management System) – Software to manage shipping logistics.

Token – Digital object used for secure transactions or identification.

Tokenization – Process of replacing sensitive data with unique tokens for security.

Tokenization Service – Service that replaces sensitive info with tokens for security.

Top-Level Domain (TLD) – The last part of a domain name, like .com or .net.

Top Seller – Product with highest sales.

Total Cost of Ownership (TCO) – Complete cost of buying and using a product.

TOS (Terms of Service) – Agreement outlining user rules for a website.

Tracking Number – Unique number to track shipments.

Tracking Pixel – Small code that tracks website visitor behavior.

Transactional Data – Information collected from sales and purchases.

Transactional Data Analysis – Studying purchase data to understand customer behavior.

Transactional Email – Email confirming actions like orders or password resets.

Transactional Marketing – Focused on single sales rather than relationships.

Transactional Marketing Email – Email triggered by a transaction.

Transactional SMS – Text messages confirming transactions or updates.

Transactional Website – Site where customers can buy products or services.

Transaction Fee – Charge applied for processing a payment.

Transaction ID – Unique code for identifying a specific purchase.

Transaction Settlement – Process of completing a payment.

Transaction Volume – Number of transactions in a given period.

Traffic – Visitors coming to a website.

Traffic Analytics – Analysis of website visitor data.

Traffic Generation – Methods used to attract visitors to a site.

Traffic Management – Controlling and optimizing website visitor flow.

Traffic Source – Origin of website visitors (e.g., search engine, social media).

Traffic Source Attribution – Identifying which source brought a visitor.

Training Materials – Guides or videos to teach employees or customers. (Added for ecommerce team use)

Transaction History – Record of past purchases and transactions.

Trial Period – Timeframe when customers can test a product or service free.

Trial Conversion Rate – Percentage of trial users who become paying customers.

Trial Subscription – Limited-time free access to subscription services.

Trialware – Software offered for free temporarily before purchase.

Trolley Abandonment – UK term for shopping cart abandonment.

Trust Account – Account holding funds for security or escrow.

Trust Badge – Security symbol on websites to build buyer confidence.

Trust Factor – Level of confidence customers have in a business.

Trust Signal – Element on a website that builds customer trust.

Trustmark – Badge indicating a trustworthy website.

Trustpilot – Popular review platform for businesses.

Turnaround Time – Time taken to process an order or request.

Turnover – Total sales revenue of a business.

Two-Factor Authentication (2FA) – Security process requiring two forms of ID.

Two-Step Checkout – Checkout process split into two parts for easier purchase.

Two-Day Delivery – Shipping service delivering within two days.

Two-Day Shipping – Delivery promised within two days.

Two-Way Communication – Interactive exchange between business and customer.

Temporary Offer – Short-term discount or deal.

Team Collaboration – Working together to manage ecommerce operations.

Telecom Payment Gateway – Payment system for telecom services.

Text Message Marketing – Using SMS to promote products or offers.

Text-Based Navigation – Website menus using text links. (Duplicate, kept for completeness)

Traffic Spike – Sudden increase in website visitors.

Trending Hashtag – Popular hashtag used in social media marketing.

Trending Now – Current popular products or topics.

Trending Products – Items that are currently very popular.

Turnover Rate – Speed at which products sell or employees leave. (Added for ecommerce operations)

Transactional Website – Website where sales transactions are completed. (Duplicate of #53, kept)

Terms of Use – Rules for using a website or app.

Third-Party Risk – Potential problems caused by external service providers. (Duplicate of #23, kept)

Third-Party Seller – Seller who uses a marketplace to sell products but is not the platform owner. (Duplicate, kept)

Third-Party Logistics (3PL) – Outsourced companies managing shipping and warehousing. (Duplicate, kept)

Third-Party Payment Processor – External service handling payments. (Duplicate, kept)

Trial Period – Time when customers can test products free. (Duplicate, kept)

UI (User Interface) – The design and layout users interact with on a website or app.

UI Elements – Buttons, menus, and forms users interact with on a site.

UI Framework – Tools and libraries for building user interfaces.

UI Testing – Checking if the design elements work correctly.

Uptime – The time a website or server is online and accessible.

Upload Speed – Rate at which data is sent from a user’s device to the internet.

URL (Uniform Resource Locator) – The web address of a webpage.

URL Redirect – Sending users from one web address to another automatically.

URL Slug – The part of a URL identifying a specific page in readable form.

User Account – A personal profile allowing customers to access services or purchases.

User Access Control – Managing who can access specific website areas.

User Access Level – Different permissions assigned to users (e.g., admin, guest).

User Adoption Rate – How quickly users start using a new feature or site.

User Analytics – Data about user behavior and website usage.

User Behavior Analytics – Study of how users interact with a website.

User Behavior Flow – Path users take through a website or app.

User Behavior Model – Predicting user actions based on past behavior.

User Behavior Patterns – Typical actions users take on a website.

User Centric Design – Designing with the user’s needs as a priority.

User Consent – Permission users give to collect or use their data.

User Data Encryption – Securing user info by converting it into code.

User Data Management – Organizing and protecting user information.

User Data Privacy – Protecting personal information shared by users.

User Demographics – Information about users’ age, location, and interests.

User Device Compatibility – How well a website works on different devices.

User Error – Mistakes made by users while using a website or product.

User Error Rate – Frequency of mistakes users make on a site.

User Experience (UX) – How easy and enjoyable it is for users to navigate a site.

User Experience Map – Visual chart showing user interactions over time.

User Experience Testing – Checking how users feel when using a site or app.

User Flow – The sequence of steps a user follows on a website or app.

User Feedback – Comments and suggestions from customers.

User Generated Blog Posts – Articles written by customers or users.

User Generated Content (UGC) – Content like reviews or photos created by customers.

User Generated Media – Content created by users, like photos or reviews.

User Generated Reviews – Reviews written by customers about products.

User Generated Videos – Customer-made videos about products or brands.

User Group – A set of users with similar roles or permissions.

User Interface Design – Creating visually appealing and functional screens.

User Journey – The path a customer takes from visiting to buying on a website.

User Journey Analytics – Analyzing user paths to improve website design.

User Journey Mapping – Visualizing the steps a user takes to complete actions.

User Journey Optimization – Improving the path users take to buy products.

User Lifecycle – Stages a user goes through, from visitor to loyal customer.

User Login – The act of entering credentials to access an account.

User Migration – Moving users from one system or platform to another.

User Notifications – Alerts sent to users about orders or updates.

User Onboarding – Process of guiding new users to use a website or app.

User Permission – Controls on what users can do within a system or website.

User Profile – Collection of personal info and preferences of a user.

User Profile Management – Handling updates and settings of user accounts.

User Purchase History – Record of all products a user has bought.

User Request – Customer inquiry or demand for support or info.

User Retargeting – Showing ads to users who previously visited a site.

User Retention – How well a business keeps customers coming back.

User Role – Permissions assigned to different users in a system (e.g., admin, buyer).

User Satisfaction Score – Measurement of how happy users are with a product.

User Session – The period a user is actively interacting with a site.

User Session Timeout – Automatic logout after a period of inactivity.

User Support – Help provided to users for using a product or service.

User Testing – Testing a website or app with real users for feedback.

User Testing Tools – Software used to test website usability.

User Verification – Confirming the identity of a user for security.

User Wishlist – List of products a customer wants to buy later.

User-Friendly Design – Easy to navigate and understand website layout.

User-Centric Design – Designing with the user’s needs as a priority.

Utility Bill Payment – Paying household bills through an ecommerce platform.

Utility Software – Programs that help maintain or optimize a computer or website.

Unique Selling Proposition (USP) – What makes a product stand out from competitors.

Unique Visitors – The count of distinct individuals visiting a website.

Unboxing Experience – How customers feel when opening a product package.

Unsubscribe – Option for users to stop receiving emails or notifications.

Universal Product Code (UPC) – Barcode used to identify products.

Update Frequency – How often a website or product is updated.

Upsell – Offering customers a more expensive version or add-ons to increase sales.

Upsell Funnel – Step-by-step process designed to encourage upselling.

Upsell Opportunity – Chance to offer customers more expensive options.

Upselling – The technique of persuading customers to buy a higher-end product.

UTM Parameters – Tags added to URLs to track marketing campaigns.

User Activity Log – Record of what actions a user performs on a site.

User Activity Monitoring – Tracking what users do on a website.

User Engagement – How actively users interact with a website or product.

User Engagement Campaign – Marketing efforts to increase user interaction.

User Engagement Metrics – Data that measures how users interact with content.

User Engagement Rate – Measure of user interaction compared to visitors.

User Generated Feedback – Customer opinions collected to improve products.

User Login – The act of entering credentials to access an account.

User Error – Mistakes made by users while using a website or product.

User Device Compatibility – How well a website works on different devices.

User Journey Mapping – Visualizing the steps a user takes to complete actions.

User Permission – Controls on what users can do within a system or website.

User Account Recovery – Process to regain access to a locked account.

User Request – Customer inquiry or demand for support or info.

User Migration – Moving users from one system or platform to another.

User Notifications – Alerts sent to users about orders or updates.

User Session Timeout – Automatic logout after inactivity.

User Interface Testing – Checking if design elements work correctly.

User Access Level – Permissions assigned to users (e.g., admin, guest).

User Database – Storage of information about registered users.

Value – The perceived benefit or worth of a product or service.

Value Added Service – Extra services provided to increase product value.

Value Based Pricing – Pricing products based on the value perceived by customers.

Value Capture – How a company gains profit from its products or services.

Value Chain – The full process of creating and delivering a product.

Value Chain Analysis – Examining each step to improve product delivery and profit.

Value Chain Management – Coordination of all activities that add value.

Value Delivery – The process of providing promised value to customers.

Value Delivery Network – System ensuring products reach customers efficiently.

Value Engineering – Improving product value by optimizing costs and features.

Value Ladder – Gradual increase in product price and features offered.

Variation – Different versions of a product (color, size, etc.).

VAT (Value Added Tax) – Tax added to the sale price of goods or services.

VAT Invoice – Receipt showing VAT charges for a purchase.

Vehicle for Sale – A product category in ecommerce for selling vehicles.

Verified Buyer – A customer confirmed to have purchased the product.

Verification – Confirming accuracy of customer or transaction information.

Verification Badge – Mark showing an account or product is verified.

Verification Process – Steps to confirm user or product authenticity.

Vendor – A person or company selling products to customers or retailers.

Vendor Contract – Agreement between company and vendor.

Vendor Dashboard – Interface where vendors track sales and orders.

Vendor Dashboard Analytics – Data reports for vendors on their sales and orders.

Vendor Fee – Charges vendors pay to use a platform.

Vendor Management – Process of overseeing and coordinating vendors.

Vendor Onboarding – Process of adding a new vendor to an ecommerce platform.

Vendor Performance – Measurement of how well vendors meet expectations.

Vendor Portal – Online platform where vendors manage their products and orders.

Vendor Portal Access – Permission granted to vendors to manage their profiles.

Vendor Relationship Management – Managing communications and agreements with vendors.

Vendor Scorecard – Report showing vendor performance metrics.

Vendor Compliance – Ensuring vendors follow company policies.

Version Control – Tracking changes to product information or software.

Version Update – New release or upgrade of software or product info.

Vertical Integration – Company controls multiple steps in the supply chain.

Vertical Market – A market focused on a specific industry or niche.

Video Ad – Advertisement using video content.

Video Content – Visual media used to showcase products or brands.

Video Marketing – Using videos to promote products and attract customers.

Video Review – Customer review presented in video format.

Video Tutorial – Instructional video showing how to use a product.

Virtual Assistant – AI software helping users shop or find information.

Virtual Cart – An online shopping basket where users store selected items.

Virtual Coupon – Digital discount used in online stores.

Virtual Event – Online event to promote products or brands.

Virtual Gift Card – Digital card customers use to buy products.

Virtual Inventory – Inventory that exists digitally but not physically in stock.

Virtual Payment – Digital method of paying for online purchases.

Virtual Payment Gateway – Online service processing payments securely.

Virtual Reality (VR) – Technology creating immersive shopping experiences.

Virtual Showroom – Online space where products are displayed digitally.

Visitor – A person who visits an ecommerce site.

Visitor Analytics – Data analysis on website visitors.

Visitor Behavior – How visitors interact with a website.

Visitor Behavior Flow – Path users take through a website or app.

Visitor Engagement – How involved visitors are with website content.

Visitor Engagement Campaign – Marketing efforts to increase user interaction.

Visitor Engagement Metrics – Data that measures how users interact with content.

Visitor Engagement Rate – Measure of user interaction compared to visitors.

Visitor Flow – Path visitors take through a website.

Visitor Loyalty – Repeat visits and engagement by customers.

Visitor Retention – Keeping visitors coming back to a website.

Visitor Segmentation – Grouping visitors based on behavior or characteristics.

Visit – When a user browses an ecommerce website.

Visit Duration – How long a user stays on an ecommerce site.

View Count – Number of times a product or page is viewed.

View-Through Rate – Percentage of users who see an ad and later visit the site.

Viewability – How visible an online ad is to users.

Visual Appeal – How attractive a website or product looks to users.

Visual Content – Photos, videos, and graphics used in ecommerce marketing.

Visual Merchandising – Using images and displays to attract customers online.

Visual Search – Searching using images instead of words.

Visual Storytelling – Using visuals to communicate brand or product stories.

Voice Assistant – AI tool that helps users shop using voice commands.

Voice Commerce – Shopping using voice commands or virtual assistants.

Voice Commerce App – Mobile app supporting voice-activated shopping.

Voice Commerce Platform – Software enabling voice-based shopping.

Voice Search – Searching online using spoken words.

Voucher – A coupon or code giving discounts on purchases.

Voucher Code – A code used for applying discounts during checkout.

Voucher Distribution – How discount codes or coupons are shared with customers.

Voucher Expiry – Date after which a voucher is no longer valid.

Voucher Marketing – Using coupons and discounts to attract customers.

Voucher Policy – Rules about how vouchers can be used.

Voucher Redemption – Using a voucher to get a discount or offer.

Voucher System – Method of managing discounts and gift certificates.

Voucher Tracking – Monitoring the use of discount codes.

Volume Discount – Reduced price for buying in large quantities.

Volume Pricing – Pricing strategy offering discounts for bulk purchases.

Visitor Activity Log – Record of what actions a user performs on a site. (from U)

Visitor Activity Monitoring – Tracking what users do on a website. (from U)

Verified Review – A product review confirmed to be from an actual buyer.

VIP Customer – A highly valued or loyal customer.

Warranty – A guarantee to repair or replace a product if it breaks.

Warranty Claim – A request to fix or replace a product under warranty.

Warranty Extension – Extra warranty time bought beyond the original period.

Warranty Period – Time during which a product is covered by warranty.

Warehouse Management System – Software to track and manage warehouse inventory.

Warehouse – Place where products are stored before shipping.

Warehouse Receipt – Document proving ownership of stored goods.

Warehouse Shipping – Process of sending products from warehouse to customers.

Warehouse Stock – Products currently stored in a warehouse.

Warehouse Transfer – Moving stock from one warehouse to another.

Web Analytics – Tools for tracking website visitors and their behavior.

Web Browser – Software to access and view websites (e.g., Chrome).

Web Crawler – Software that scans websites for search engine indexing.

Web Form – Online form to collect customer information.

Web Hosting – Service providing space for websites on the internet.

Web Hosting Control Panel – Interface to manage website hosting settings.

Web Hosting Plan – Package of hosting services offered by a provider.

Web Hosting Security – Protecting websites from cyber threats.

Web Hosting Service – Company that offers web hosting solutions.

Web Mail – Accessing email through a web browser.

Web Optimization – Improving website performance and search ranking.

Web Performance Optimization – Making websites faster and easier to use.

Web Push Ads – Advertisements sent as push notifications.

Web Push Notification – Messages sent to users from a website.

Web Security – Measures to protect websites from hacking or attacks.

Web Server – A computer that delivers website content to users.

Web Shop – Another term for an online store.

Web Store – An online shop selling products.

Web Storefront – The online “face” of a retail business.

Webinar – Online seminar or presentation for marketing or training.

Webinar Hosting – Providing platforms for online seminars.

Website – A collection of web pages representing a business or service online.

Website Analytics – Data about how visitors interact with a website.

Website Analytics Tools – Software that tracks website performance.

Website Backup – Saving copies of website data to prevent loss.

Website Backup Solution – Service that automatically backs up website data.

Website Bounce Rate – Percentage of visitors who leave after viewing one page.

Website Content Management – Organizing and updating website information.

Website Conversion – Turning visitors into paying customers.

Website Error Page – Page shown when a website or page cannot be found.

Website Footer – Bottom section of a webpage with important links.

Website Header – Top section of a webpage with logo and menu.

Website Hosting Provider – Company that hosts websites on the internet.

Website Load Time – How fast a website fully loads.

Website Maintenance – Regular updates and fixes to keep a site working well.

Website Monetization – Making money from a website via ads or sales.

Website Navigation – How users move around a website.

Website Personalization – Customizing website experience for each user.

Website Performance – How well a website functions and responds.

Website Redesign – Updating or changing the website’s look and features.

Website Security Certificate – SSL certificate proving a website is safe.

Website Speed – How quickly a website loads and responds.

Website Theme – Design style and layout of a website.

Website Theme Customization – Changing the look of a website theme.

Website Traffic – Number of visitors visiting a website.

Website Traffic Analysis – Studying visitor data to improve a site.

Website Traffic Funnel – Path visitors take from landing to purchase.

Website Traffic Growth – Increase in the number of website visitors over time.

Website Traffic Monitoring – Tracking visitor behavior on a site.

Website Traffic Report – Summary of visitor behavior and stats.

Website Uptime – Time a website is online and available.

Website Usability – How easy and intuitive a website is to use.

Website Visitor – Someone who visits a website.

Website Visitor Segmentation – Grouping visitors based on behavior or traits.

Website Visitor Tracking – Monitoring what visitors do on a site.

Website Visitor Flow – The route visitors take through a website.

Website Visitor Loyalty – Visitors who return frequently to a site.

Website Visitor Retention – Keeping visitors coming back.

Website Visitor Engagement – How involved visitors are with site content.

Website Visitor Engagement Rate – Percentage of visitors interacting with content.

Website Visitor Behavior – How visitors act while browsing a website.

Website Visitor Behavior Flow – Visualization of visitor navigation paths.

Website Visitor Activity Log – Record of actions visitors take on a website.

Website Visitor Activity Monitoring – Tracking visitor actions and behavior.

Website Visitor Segmentation – Dividing visitors into groups based on data.

Website Traffic Source – Origin of website visitors (search, ads, social).

Website Traffic Source Analysis – Identifying where visitors come from.

Website Traffic Source Report – Data report showing visitor origins.

Website Uptime Monitoring – Checking if a website is online.

Website Visitor Tracking Software – Tools that monitor site visitor actions.

Website Visitor Session – Period when a visitor is actively browsing a site.

Website Visitor Session Duration – How long a visitor stays on a site.

Website Visitor Engagement Campaign – Marketing efforts to boost user interaction.

Website Visitor Conversion Rate – Percentage of visitors who buy something.

Website Visitor Retargeting – Showing ads to visitors after they leave a site.

Website Visitor Attribution – Assigning credit to marketing channels for visitors.

Website Visitor Funnel – Steps visitors take before buying.

Website Visitor Path – Sequence of pages a visitor views.

Website Visitor Demographics – Info about visitor age, gender, location, etc.

Website Visitor Heatmap – Visual map showing where visitors click most.

Website Visitor Tracking Pixel – Tiny code to track visitor behavior.

Website Visitor Behavior Analytics – Analysis of how visitors interact with a site.

Website Visitor Segmentation Tools – Software to divide visitors into groups.

Website Visitor Data Privacy – Protecting visitor information.

Website Visitor Behavior Reports – Summaries of visitor actions.

Website Visitor Engagement Metrics – Data measuring visitor interaction.

Website Visitor Loyalty Programs – Rewards to keep visitors coming back.

Website Visitor Feedback – Comments and reviews from visitors.

Website Visitor User Experience – How visitors feel while browsing a site.

Website Visitor User Interface – How visitors interact with site elements.

X-Ad Exchange – Platform for buying and selling digital ads in real-time.

X-Cache – Header showing whether a request was served from cache or server.

X-Charge – A payment processing software for ecommerce.

X-Content-Duration – Header specifying the duration of media content.

X-Content-Type-Options – Security setting to prevent browsers from interpreting files as a different MIME type.

X-Domain Request – Method for cross-domain requests in web applications.

X-Forwarded-For – Header that identifies the originating IP address of a client.

X-Forwarded-Proto – Header used to identify the protocol (HTTP or HTTPS) of a client request.

X-HTTP-Method-Override – Header used to override the HTTP method in REST APIs.

X-Hub-Signature – Security feature used to verify the source of webhook messages.

X-Powered-By – HTTP header indicating the technology used by the website server.

X-RateLimit – Header used to limit how many requests a user can make to an API.

X-Requested-With – Header sent by AJAX requests to identify them.

X-Request-ID – A unique identifier used for tracking web requests.

X-UA-Compatible – HTML tag that tells Internet Explorer which version to use for rendering.

X-XSS-Protection – Security header to enable cross-site scripting filters in browsers.

XaaS (Anything as a Service) – Delivery of anything (software, platforms) as an online service.

XDR (External Data Representation) – A protocol for data serialization.

XMPP (Extensible Messaging and Presence Protocol) – Protocol used for instant messaging on websites.

XML (Extensible Markup Language) – A format used to store and transport data online.

XPath – A way to find information inside an XML document, useful for data extraction.

XOR (Exclusive OR) – A logical operation used in computing and encryption.

XSS (Cross-Site Scripting) – A security vulnerability where attackers inject malicious code into websites.

Yandex Ads – Online advertising platform targeting Russian users.

Yandex Market – A Russian ecommerce platform similar to Amazon.

Yandex Metrica – Analytics tool for websites, similar to Google Analytics.

Yandex Webmaster Tools – SEO tools to improve website visibility in Yandex search.

Yahoo Answers – Q&A platform that can help in ecommerce customer support.

Yahoo Finance – Platform providing financial news and stock information.

Yahoo Mail – Email service often used for business communication.

Yahoo Shopping – An online marketplace for buying and selling products.

Yahoo Shopping Ads – Paid ads on Yahoo’s shopping platform.

Yahoo Small Business – Services and tools for small ecommerce businesses.

Yahoo Store – A platform to build an online store.

Yammer – A corporate social network used for business communication and collaboration.

Yankee Candle Ecommerce – Example of a brand successfully selling products online.

Yard Sale – A local event where people sell used items, similar to ecommerce marketplaces.

Yard Sale Online – Websites that facilitate local selling similar to garage sales.

Year-End Sale – A big discount sale at the end of the year to boost ecommerce sales.

Yearly Revenue – Total income generated by a business in one year.

Yearly Subscription – Payment plan that charges customers once a year for a service or product.

Yelp Advertising – Paid ads displayed on Yelp to promote local ecommerce businesses.

Yelp Business Profile – Online listing showing ecommerce business details and reviews.

Yelp Check-in – Feature where customers check into a business via Yelp.

Yelp Reviews – Customer reviews on Yelp that can influence ecommerce reputation.

Yelp for Business – A tool for ecommerce businesses to manage their Yelp presence.

Yield – The return or profit generated from an investment or product.

Yield Curve – In finance, it shows interest rates over time; important for ecommerce loans.

Yield Curve Analysis – Financial analysis useful for ecommerce businesses with loans.

Yield Curve Inversion – A financial indicator that can impact ecommerce lending.

Yield Management – Strategy to maximize revenue by adjusting prices based on demand.

Yield Management Software – Tools that help optimize pricing strategies based on demand.

Yield Optimization – Techniques to increase profits or conversion rates.

YTD (Year to Date) – A time measurement from the beginning of the year till now.

YTD Sales – Total sales made from the beginning of the year to date.

YouTube Ads – Video advertisements shown on YouTube to promote products.

YouTube Analytics – Data showing how well YouTube videos perform.

YouTube Channel – A personal or business account to share video content.

YouTube Comments – User feedback on videos, useful for customer interaction.

YouTube Content Creator – Person who makes videos to promote products or services.

YouTube Influencer – Someone with many followers who promotes products on YouTube.

YouTube Live – Real-time video streaming used for product launches and marketing.

YouTube Marketing – Using YouTube videos to promote ecommerce products.

YouTube Monetization – Earning money from YouTube content via ads or sales.

YouTube Partner Program – Program allowing creators to earn money from ads.

YouTube Shopping Shelf – Feature to showcase products below videos.

YouTube Shorts – Short video clips for marketing and engagement.

YouTube Storefront – A feature allowing merchants to sell products directly via YouTube.

YouTube Subscribers – People who follow a YouTube channel to get updates.

YouTube Traffic – Visitors coming to a website from YouTube links or ads.

YouTube Videos – Digital videos uploaded for marketing or entertainment.

YouTube SEO – Optimizing video content so it ranks well in YouTube search.

YouTube Cards – Interactive elements added to videos for marketing or linking.

Zettabyte – Huge data measurement; ecommerce platforms generate big data at this scale.

Zettabyte Era – Time of massive data usage, especially in ecommerce analytics.

Zettabyte Storage – Massive data storage capacity used by large ecommerce platforms.

Zip File – Compressed file format often used to send ecommerce data.

Zip Pay – Buy now, pay later service in ecommerce.

Zipcar Model – Shared product access model that can apply to ecommerce rentals.

Zipline – Tool or method to speed up ecommerce shipping or logistics.

Zip Code – Postal code used for shipping and marketing targeting.

Zombie Account – Inactive ecommerce customer accounts that may be reactivated.

Zombie Inventory – Unsold ecommerce stock that clogs storage.

Zoning – Geographic areas for targeted ecommerce marketing or delivery.

Zoning Laws – Local laws affecting ecommerce warehouses or stores location.

Zone Fulfillment Center – Warehouse designated for specific delivery zones.

Zone Pricing – Different prices for products based on customer location.

Zone Pricing Strategy – Pricing tactic based on geographic zones for ecommerce.

Zone of Influence – Geographic area where an ecommerce business has strong market presence.

Z-Score – Statistical measurement used in fraud detection for ecommerce.

ZPL (Zebra Programming Language) – Language used to program label printers for ecommerce shipping.

Zero-Based Budgeting – Budgeting method starting from zero each period, used in ecommerce planning.

Zero Click Payments – Payments made without user interaction, like saved card auto-pay.

Zero Click Search – When search results answer a query directly without clicking links.

Zero Defect Manufacturing – Production method aiming for no errors in ecommerce products.

Zero Downtime Deployment – Updating ecommerce websites without interrupting service.

Zero Emissions Shipping – Eco-friendly delivery with no carbon emissions.

Zero Fraud Tolerance – Ecommerce policy of not accepting any fraud risk.

Zero Interest Financing – Payment plans with no interest, popular in ecommerce.

Zero Invoice Fraud – Preventing fake invoices in ecommerce transactions.

Zero Liability Policy – Policy protecting customers from fraudulent ecommerce transactions.

Zero Inventory – A business model where products are sold without holding stock.

Zero Latency – Instant response time in ecommerce website performance.

Zero Party Data – Information a customer intentionally shares with a brand.

Zero Rated Data – Internet data not counted against a user’s data limit, used for ecommerce apps.

Zero Trust Security – Security model assuming no trust by default, protecting ecommerce data.

Zero Waste Packaging – Eco-friendly packaging with no waste, used by sustainable ecommerce stores.

Yield – The return or profit generated from an investment or product.

Yield Curve – In finance, it shows interest rates over time; important for ecommerce loans.

Yield Curve Analysis – Financial analysis useful for ecommerce businesses with loans.

Yield Curve Inversion – A financial indicator that can impact ecommerce lending.

Yield Management – Strategy to maximize revenue by adjusting prices based on demand.

Yield Management Software – Tools that help optimize pricing strategies based on demand.

Yield Optimization – Techniques to increase profits or conversion rates.

YTD (Year to Date) – A time measurement from the beginning of the year till now.

YTD Sales – Total sales made from the beginning of the year to date.